Educational videos that address to people's needs or they solve a common problem they possess.
From my observations, the one thing that consistenntly drives growth is the creation of evergreen problem-solving content, since it conntinues to attract organic search traffic even mnths down the line. It may be a hit with the shorts or trends, but it would not really drive any kind of sustained growth through those.
I have found that videos based on real experiments or results help the most. When someone actually shows what they tried what worked and what did not it feels more practical nd trustworthy compared to general advice. It also helps me avoid common mistakkes.
The most useful videos for me are the ones where someone actually builds, tests or fixes something in real time, not just talks about it. I understand so much mor when I see the whole process what they tried, where it broke down, and how they fixed it. Those videos r more real and practical than general advice and they r typically the ones I end up applyinng the most.
For me the difference was the videos where people talked about how they arrived at the decision and not just the final result. I learnt so much more from knowing y they took a certain approach than wattching a list of tips. I still go back to those kinds of videos bcoz they tend to be more practical and easy to apply.
