All accounts are losing reach

S

Spaxxi

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Joined
Jun 10, 2026
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Hi, I'm currently having a problem where I'm losing reach on my accounts.

Whenever I start a new account, the content goes viral after the 4th or 5th post. Then, over the next few days, I still get 20–100k views per post, but eventually it drops to just 1–5k views per post.

What's causing this?
 
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What's the interaction ratios on each the posts? If instagram sees people are not interacting it may reduce exposure.
 
mrbigdreams said:
What's the interaction ratios on each the posts? If instagram sees people are not interacting it may reduce exposure.
Click to expand...
10-15% Likes ratio, 8sec reels with average 5sec playtime per person. Shares and reposts are alos pretty high
 
I think IG just gives new accounts a little boost at first to test the content. Just keep posting, test different hooks, and don't worry too much if the views drop for a while.
 
Spaxxi said:
Hi, I'm currently having a problem where I'm losing reach on my accounts.

Whenever I start a new account, the content goes viral after the 4th or 5th post. Then, over the next few days, I still get 20–100k views per post, but eventually it drops to just 1–5k views per post.

What's causing this?
Click to expand...
maybe it's happen for instagram algorithm. same problem i am facing from 6 months. i post consistently but didn't get results like before. i hope instagram will fix it soon
 
curdoc said:
I think IG just gives new accounts a little boost at first to test the content. Just keep posting, test different hooks, and don't worry too much if the views drop for a while.
Click to expand...
Totally, it's 100% normal if the views drop. Keep being consistent, and the wave will go and leave, it's like a wave.
 
Constantly creating new accounts and posting aggressively in an attempt to gain sudden virality can cause the system to flag your account as suspicious (similar to spam/bot accounts), thereby automatically stifling your reach.
 
Instagram often gives new accounts an initial boost, but after that your reach depends much more on retention, shares, and overall engagement, so focus on improving the content rather than expecting the early numbers to continue.
 
The platform promotes the distribution of content from new accounts to a random group of viewers to measure engagement metrics.
 
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