Recent content by ZoeMarketr

Why do you want to create this illusion? Is it to create credibility? My view is that, with all the 'professional' looking brands out there, with their polished content, what is really converting these days is the authentic 'back of a fag packet' type content/brands. People are seeing through...

You're right, it is hard. And can be expensive. But if you reframe failure as 'feedback' rather than failure, I think that helps. Now you know what doesn't work, so you're closer to what does. Also, for paid advertising, I always think of that as the fuel you pour onto an already existing fire...

I have a membership website for teaching internet marketing and that also has an affiliate programme too. But how I actually make the money is by providing really high quality, up-to-date learning materials that make a big impact on people's businesses. it's a long term strategy and it costs...

How do you see how many posts you've done? I'm sure it's easy enough, but I don't know where to look to find out!!

My husband just needs to buy me more chickens, some goats and a baby highland cow. Oh, and then build the barns to put them all in. So, simple really.......!!!

Great advice. I think the only thing I would add is that, when you're creating your content, always make sure you have your target audience in mind. No one cares about articles, videos or whatever it is you're creating the content about, if it doesn't help your target audience reach their goals...

Could you look for some affiliate programmes that are direct with the website owner rather than through Clickbank etc? Will take some work to find and contact them but could be well worth it once you find a great product to promote. Best of luck

Someone has already said this, but trying to sell direct from a traffic source to your offer will cost you lots in ad spend, unless you have a very well known name/brand. Adding people to your mailing list through a very high value lead magnet and putting them through your marketing funnel is...

Ill be interested in seeing all the replies to this as I'm interested myself now

How did the list come about? Have the people on the list opted in? Do you have consent to market to them? With GDPR rules so stringent now, I would make sure you know where the list has come from and that it is compliant before you start marketing to them. I would hate to see you land yourself...

Welcome! I am new too. I think of PPC as a bit of black hole, so will be interested to see what tactics you use to make ppc work. Best of luck

This is great advice. Using video is also a great way to get traffic and keep your audience engaged. Thousands of website visitors are great, but if they don't spend money with you (assuming that is your objective), then all that traffic is no good. You need to think about engagement as well as...

I think there is still plenty of opportunity for affiliate marketing, you just need to pick the right niche. Actually, I'm sure casino affiliate sites are very profitable, but you do need to think about how comfortable you are with what you're selling. I couldn't sell this myself, but I am sure...

I think it's interesting that, as you say, automation can make you far more efficient but the latest consumer behaviour trend is moving away from anything that is obviously computer generated. While we are surrounded by technology (which is amazing), what consumers are craving more than anything...

I've heard mixed opinions about scheduling tools and how the algorithms view scheduled content. But consistency is always going to be key, so I would schedule content over doing it manually and risk forgetting or being inconsistent. I believe the inbuilt tools work better than a single, external...