Depends tbh, instant forms usually bring more leads + cheaper CPL but the quality isn't great. web forms get less volume but convert better, so ROAS is usually higher
You should try checking your BM, page, and payment method for anything unusual, and avoid switching IPs too often. If possible, just contact support directly — a lot of cases get resolved faster than just submitting an appeal
They’ll stop your ads and lock the account until it’s paid. If it’s a large balance, it might go to collections. Don’t ghost it — talk to support and see if they can arrange installments.
Currently, there is NO way that is “100% guaranteed” to top up funds without requiring card verification.
Facebook’s request for verification is driven by its risk & trust system, not by whether you use prepaid or postpaid billing.
I agree with you about this situation. Our clients’ campaigns in Europe are still running very smoothly, while in Asia the campaigns are more difficult to operate, and Facebook even struggles to get them approved/activated
Start by setting up your campaigns with a small budget, then observe which ones perform well. From there, you can either duplicate them or increase the budget directly on the successful campaigns.
Operate with the mindset of slow but steady. Identify which campaigns are delivering good results and increase their budgets — but don’t scale too quickly. Increase a little each day; 15–30% is a good range
It's true that Facebook’s delivery has been quite unstable lately. Some days it delivers very fast with great CPR, but on other days it’s the complete opposite — sometimes it doesn’t even deliver at all
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