Your channel is new tho it needs more time and consistency.Focus on adding high quality content well edited .Work on keyword strategy, use low competitive keywords with high search volume for that you can use vid IQ or other tools.Promote your channel and videos on other social media platforms.
For short videos 30-60sec are good to go an for long 3-5 min,while the main focus should be on quality of content.Regarding keywords consider using low competitive keywords with high or medium search volume for that you can use vidIQ or other Tools.
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