Hi friend, thanks for the reply. How often and for how long do you recommend testing new creatives? The average ticket for my product is R$202, and my maximum acceptable cost per purchase on Facebook is R$90.
I have been dropshipping since 2021. From 2024 onwards, I noticed that I can no longer have consistent sales on specific days on Facebook Ads, for example, Tuesday, Wednesday, Thursday, and sometimes even Friday. My campaigns all exceed the CPA, and on other days, I sell normally with the CPA...
Na minha experiência, os custos por compra aqui na minha operação em posições (FACEBOOK) são mais baratos porque a inteligência do Facebook gasta menos lá, consequentemente se uma venda é feita o custo é menor, a maioria das vendas vem pelo Instagram e consequentemente a inteligência do Facebook...
I have a new account, with everything new, profile, ad account, page, and I started running the conversion 2 days ago, I'm running it for an audience that I had already validated on my last profile, which crashed and I lost everything, including pixel and account of ads, but in these 2 days my...
Yes, the website is fully optimized, as I said I had already made more than 400 sales of the same product in less than 1 month, it was only when the page crashed that the product simply no longer sells, there is not even a checkout, the frequency of my campaigns is on average 1.03, I honestly...
But what about the sudden increase in the cost per initial checkout? from R$5 to R$40, this is very strange to me, I spent more than 1 month with this cost due to low IC and only after changing the page did this absurd increase, could I really have received some kind of punishment from Facebook?
I simply deleted it because it happened that my page went down and my profile went with it, so I got scared and deleted it straight away, today I uploaded another product to test to see if the problem really is in my BM... I have a dropshipping store
I'm thinking I was punished by Facebook because of the old page or something like that, I don't see any reason to optimize the audience any further since the pixel is fully optimized for the same audience that was already running for 1 month
Recently on January 26th, when I saw the score on my Facebook page, it was at 3.2 (Good score).
On Saturday I checked again and it was at 0.6 (Horrible), I then removed this page from my BM, deleted it and created a new one, ran a recognition campaign on the new page and on the second page I...
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