Been dealing with this for about 20 days now and can't figure out what changed.
Running Demand Gen campaigns across multiple accounts — different geos, different budgets — and none of them are spending. Not underspending, literally zero. Impressions are showing up in the forecast but the...
Still on spreadsheets honestly. Tried a few tools but none of them work without a massive setup. The issue isn't seeing the data, it's knowing what actually needs attention right now. If anyone finds something that genuinely solves that let me know.
Yeah, any bigger change throws you back into learning. Learned the hard way to batch edits and give it at least a week before touching anything again once it's converting. Worst thing I did was panic edit every time volume dipped for a couple days.
Same thing happened to me. Manual CPC just slowly died, impressions kept dropping for no clear reason. Moved most stuff to tCPA and volume came back, but you really lose visibility into where the money's actually going. Search Partners I exclude by default now, way too much garbage coming from...
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