It is obviously your choice. It doesn't matter much.If you open your business page by using your personal account,it is totally fine.But keeping separate accounts will make your privacy strong.
If you are looking for a growing business,i will prefer you farming.Every people are dependent on agriculture. You can start your business through farming.
The reason behind it is not planning perfectfectly.If you do not know how,when,and where is your content needed than their is no chance to grow from your ad campainge.
I think,it is now becoming oversaturated because many of the users are taking help with AI to build their content.It will lower their ability to do it from his ability.
It is basically depends on the niche.For example,if you want to go for a tour,then you can watch blogs on youtube and if you want to buy something then you have to go to other platform.I think Linkedin,X are now becoming more effective for authority building.
I think tumblr is not a major traffic source anymore.Nowadays,social media platforms like linkedin,facebook,instagram is growing rapidly in their innovation.But tumblr has a clear niche.
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