Recent content by SMIT _ Ads Solutions

My advice: Focus 100% on short-form video. It's the biggest trend right now, period. Just look at YouTube Shorts, IG Reels, and TikTok. The platforms are desperate for this content and are pushing organic reach for shorts like crazy. It's one of the best ways to get tons of free, organic...

The value is in the history and real, natural-looking interactions. You should try to farm it a bit more. Go engage and warm it up for a while, then try selling. You'll get a much better price for it.

Is anyone here?

Yes, this is pretty common. Costs can spike at midnight for a few reasons (competitors resetting their daily budgets, or simply fewer active users online which can drive up CPMs). I know plenty of media buyers who actively manage this. Two common approaches: Ad Scheduling: They simply lower...

The answer to your question depends entirely on what you are doing with the accounts. Are you farming accounts to run policy-violating (blackhat) stuff, or are you running clean, whitehat campaigns? If you're 100% whitehat, then no, it's not "necessary." It's probably overkill. You can get by...

Hey all, It's impossible to ignore the tectonic shift Meta is engineering right now. They are putting all their weight behind Reels as the main battleground against TikTok. For the media buying community, this is creating an interesting scenario: The CPM Subsidization: The ad inventory on...

The best approach is often to combine both. Use TikTok for mass awareness and traffic, then use Facebook for retargeting and closing the sale.

It also depends on the strategy. The "good" niches you mentioned (Health, Crypto, Gambling) definitely have huge potential. But IMO, the platform choice also depends heavily on the product's price point. For instance, if you're pushing high-ticket items, Facebook is still probably the better...

"Unclear reasons" isn't really a thing. Platforms don't ban accounts for no reason, even if the reason they give seems generic. Did you get flagged for a policy violation, suspicious activity, or was it a restriction? You need to provide more specific info. Nobody can help with just "unclear."

CPM is influenced by a lot of factors. You mentioned your creatives haven't changed, but that might actually be the problem—you could be seeing ad fatigue. Usually, your CPM will directly reflect how engaging your media is. Even when you do refresh your content, that new creative has to be...