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Hello, We are a mobile games development company. i want to increase my application downloads from all over the world. How can i increase the installs organically? Suggest the best ways to increase How can i increase the installs by paid campaigns? Suggest best platform and whats the minimum...

ya it's effective but whatever the keywords your receiving impressions and clicks concentrate on that keywords to get more traffic and no need to delete that other keywords but there is a option to disable keywords.

Use Sydney theme this is very good theme free and premium versions available.

First of all you have to collect your niche top rated sites then comment their sites using your targeted keywords and must use social networking sites.

You can try admob, mopub and universal app campaign by using Google Ads

If your looking for app installs you can go for App Install Campaigns (Cost Per Install)by using third party tools like googleads, admob, appsbrain and appszoom.