Recent content by Liam king

Focus on writing for people first , then lightly optimize for keywords so it still sounds natural . Using variations instead of repeating the same keyword helps a lot with readability . Clean , easy content usually performs better anyway , so over-optimizing just hurts in the long run.

Google Business Profile is still doing most of the heavy lifting , especially when it is fully optimized and active . Reviews seem huge right now too , not just for trust but rankings since things like recency and volume really matter . Citations feel more like a foundation , while local...