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Recent content by KNWEB2C
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20 creative ideas for catering to FACEBOOK’s algorithm or audience
FB’s advertising algorithm is notoriously unpredictable and not always correct. However, some factors can help you improve your Facebook ad relevance score and your ad account’s overall rating. Of course, not all of these techniques will produce the desired results if you run ads, but many can... -
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Is the conversion effect of Facebook ads poor?
First of all, from Facebook's perspective, it is impossible for an advertisement to perform well all the time. If an advertisement performs well all the time, who will refuel my little yacht, and who will pay the bill? From the perspective of those who buy our products, there will be aesthetic... -
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Seasonality of Facebook Ad CPM
As a user of Facebook advertising, it is necessary to understand CPM (cost per thousand impressions) and the seasonality of advertising competition. Because just a change in the CPM indicator can turn an advertisement with a high conversion rate into an advertisement with poor performance. For...