Recent content by kimiko Lagent

Fast techniques might appeal for short term projects, although i would opt to use approaches that correspond to the project time frame and risks there is not much point in performing a fast ranking which will disappear once the campaign starts to slow down.

I think new blogs can still compete but targeting broader keywords from the start can be difficult focusing on specific low competition topics and building strong topical coverage seems like a more realistic way to get early traction.

Such a big spike is something that may require looking into the conversion level first to see what is happening I would check conversion tracking, search terms, device and location performance, as well as the volume of conversions.