Tony_d gave me a good suggestion yesterday. The topic was getting my coworkers/gatekeepers on board with some of the more aggressive link building SEO tactics (the sort we discuss here). They're somewhere between opposed and lukewarm to the idea. So, Tony_d suggested building a second site...
Along those lines Tony_D (and I really do believe this may be the hole in the fence I needed to be attuned to) what if that second site was one of our social sites? Something that already has some age and authority to it (Tw, Fb, G+). Would any of those/all of those suffice to be the "second...
Thanks Ventio. They're already cool with what we've done in the realm of white hat tactics. It's been a validating and encouraging experience and one I'm sure they're going to green light for some of our other product sites. I've been gentle and encouraging even when it comes to addressing...
Good suggestions Zwielicht. We have a really healthy AdWords budget. Last month was over $10K. So, budget's not the issue. It really comes down to method and any kind of adverse impact I might unintentionally inflict on ourselves.
So, there's my dilemma. How do I persuade these guys we can...
You're absolutely right c4rtel. We have a healthy direct mail marketing budget (catalogs + postcards), opt in email, etc. The online presence is actually pretty strong (market space wise anyway). We're the 8,000 lb gorilla. We're on a growth footing and expectations are high.
You know, I'd be inclined to believe that Jake. Time's just not our friend any more. Jobs come and go. People come and go. Companies rise and fall. My whitehat has worked pretty darned well. I've earned their trust (they're at least listening). I simply want to goose the heck outta things and...
We have decent position on lots of keywords. Some are page 1 (most aren't but could be). Some are even top 3. But, I can point to plenty of our product that has no page 1 rank at all PLUS we have no presence for in CPC. The latter is easily addressed. The former (organic) is, in some cases, a...
c4rtel Appreciate the set aside suggestion. I'm looking to have an intelligent conversation with these guys. SEO is a blackbox to them. A mystery with lots of sharp pokey danger signs on it. They don't understand. To say, "OK Mr. Marketing Man... set aside $20K and we can get started." *might*...
The i.t. and marketing folks at my company are terrified I'm going to use a bunch of seo tools and get our domain blasted and black listed/banned/whatever.
1) Is there a good way to start doing what I need to be doing WITHOUT spending a wad on virtual machines? I've tended to the usual stuff...
Hi all. From partly cloudy (today) Oklahoma. Look forward to giving more than I take from the forums one of these days. For now, I'm lurking in the cheap seats. JackThee
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