Recent content by IvanRF

Almost certainly, it’s a combination of both - partly correlation and partly a real, but indirect, reward. There is no direct “brand search volume” factor in ranking, at least not among the factors Google has confirmed or that can be seen in the leaked documents. Sites with high branded search...

First, relax. Second, wait a few days and see whether the traffic recovers.

No, it's not an official Google update, just some extra volatility in the SERPs

You really shouldn't do that. If that site got hit by Google and dropped out of the index, don't reuse its content, even if it's not showing up right now. Google will instantly flag it if the same text pops up somewhere else with the same link. Honestly, even if the site is fine, it's way safer...

Yeah.. great way to drive your site straight under a Google algo penalty.

My biggest SEO mistake in the beginning was buying links from pages based solely on their PageRank. It was 2007.

Yes, that's normal. It's a temporary delay on Google's side. Don't worry. The data will be updated after some time.

If you create AI content and then edit it, add your own conclusions, analysis, and visual content, and in the end you produce high-quality, useful content for readers, then pages with such content will not be penalized by Google. On the other hand, if you quickly generate AI content that simply...

I am a Google Product expert (Google Search Central), but I am not a member of Google Search Support. Google doesn't really have a dedicated Search Support team. We are volunteers who help people in the Google Search Help Community - support.google.com with Google Search-related questions. In...

That sounds reasonable, but experiments like these are far from exact science. Even if one site avoids a demotion under the specific conditions of an experiment, that doesn't mean another site going through the same process will get the same result. And even if every site that "passed the test"...

Google does not penalize websites simply because they use AI-generated content. Google penalizes websites that contain a large number of pages with content that has low usefulness, low value, and low originality. But the fact is that most of this type of content is AI-generated content without...

Yes, it is. But that's like asking whether a white car really helps you save fuel on hot days. It has about the same level of usefulness.

The main thing you need to understand is that Google strictly tracks the mass generation of repetitive text (which incurs a Scaled Content Abuse penlty). Here, I recommend using a hybrid approach to AI content, where the content undergoes thorough editing by expert writers, since pure generation...

My team was doing broken link building five years ago, and even back then it was already not working. Broken link building was effective before Ahrefs added this feature to their platform. After that, thousands of link builders started spamming websites everywhere, and this method eventually...

No, not necessarily. You may not see any results at all. For example if these links are placed on websites that regularly sell backlinks, which Google obviously knows about.