i think you didn't get my point plz read the difference between google penalty and google sandbox effect both are very different. Your website is not penalize but may be it is in google sandbox.
Ya its a good question from your side i think your website penalize with google penalty or your website will be in google sandbox and there is no way to get out from google sandbox you have to wait nothing you can do.
Social Media is the best platform to promote your business online you can run ads on facebook to bring more conversion or you can also ads on google they both can help you in good way.
I think you have to focus on content first because when your on page is good then your website automatically ranks good on bing and yahoo, but if you want to rank on google then you have to first focus on content to prevent panda penalty then you have to focus on link building.
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