You have to link a new account to the fanpage and create the ads through there, I dont think Facebook will have a problem with that, since your account was banned for other activity and not the activity of your fanpage.
Content is the blood that pumps through social media, is extremely important, without content you will not drive any traffic or expand your presence in the networks.
You can try to contact the support and see if they solve your problem, in my experience its very hard to make them help you but if you have spent money on ads or your page is big enough they might do it.
You have to be careful with that, Facebook is not being permissive with the changes of name, they will only let you change it if its a minor change.
If you manage to change the name, you shouldnt have a problem with the organic reach.
I agree with this advice, you must work to get as much insight of your audience as you can, it can be a hard proccess if you dont have experience but you must keep trying until you reach a good formula for this, after that, everything will start to be easier.
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