2025 is less about big budgets and more about solid systems and trust. Hopefully, 2026 will reward the people who focused on building real foundations with long-term scale.
You definitely can, and it works better for getting customers, especially if you target the Nigeria feed. Just make sure you have plenty of WhatsApp accounts, or they’ll start getting blocked after a few days of conversations.
Automatic limit increases are normal, but rapid budget scaling activates risk controls. Limits gain trust only after consistent, gradual spending, which leads to more stable performance.
I’ve worked with Facebook on several online projects over the past few years, mostly using organic growth and paid ads. A lot has changed on the platform, especially when it comes to reach and rules.
Free email providers like Gmail or Outlook are acceptable at low volume, but large-scale operations perform better with custom domains and clean rotation, reducing detection risk. Authentic behavior remains critical.
New purchased accounts are silently limited on page creation. Warm them up with normal usage for several days to build trust before attempting anything.
With iOS privacy updates, Meta’s CAPI is critical for accurate conversion tracking. While the pixel remains useful, pairing it with CAPI reduces data loss and significantly improves retargeting performance.
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