i prefer a mix of both.regular clients make income more predictable while one time projects bring in extra money and keep you from depending too much on just a few clients.
i think active help but posting all the time not really the goal for me if the replies and posts actually add something useful people are more likely to notice and keep engaging with you
get better ideas from youtube autocomplete and the people also ask results on google those often show newer questions people are searching for and it only take few minutes to check each niche
if you can keep the quality high then posting every day can work well but i think having a steady routine matters more than forcing yourself to post daily
yeah linkedin can be really random sometimes the post you think will do well gets ignored while something simple suddenly gets attention mostly just post when something to share and hope the right strategy starts working
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