Saw you're scaling into the US — the manual DM grind caps out fast, so +1 to the inbound point above. A few things that actually moved client acquisition for us:
- Lead with proof, not pitch. That management IG showing real results is your strongest asset — turn specific wins into short...
The mistake I see most is treating IG as THE channel instead of one of many. IG is a rented audience - one algo update and you're back to zero (exactly what March did to everyone). The fix is to stop optimizing a single platform and build a system that survives bans:
- Spread the risk on IG...
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