Wait, are you saying that .xyz TLD itself is the product he's trying to subtly market? Aren't there multiple registrars for those and if so, wouldn't what he's doing be a useless tactic?
I am saying when xyz came out, you seen all this same shit marketing tactics. I know exactly what I am on about, as do others. So do not try to belittle me with your clueless comments.
Believe it or not, someone owns xyz, when one of their domains are sold, they make money.
If you knew anything you would know they were spammed all over marketing forums with dross like this.