Everyone else obviously likes less adverts. Must be bad for marketplace though? Must be a lot of people using mobile that will not find out about services in marketplace because of no adverts on mobile...
Agree on the eCommerce mobile conversion rates - however its important not to undervalue mobile advertising because a lot of people (apparently) research from mobile first and then purchase from desktop.
Anyway, as for the conversion rate of SEO services, I dont know, but I am pretty sure that if there are no mobile adverts then BHW are going to be missing out on some revenue.
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