adult offers with multiple landing pages

[Mutikasa]

Should I treat those as the same campaign, or each landing page like it's own offer?
So maybe do different banners and whatever.

 

[Optic88]

Only split test 1 variable at a time.

 

[LordKrafty]

I think you should split test multiple pages and creative image/text variations.

When I created great campaigns, I created like 50 ad combos and like 3 > 5 had an ok roi and I kept the best performing campaign.

 

[Mutikasa]

I think you should split test multiple pages and creative image/text variations.

When I created great campaigns, I created like 50 ad combos and like 3 > 5 had an ok roi and I kept the best performing campaign.

what I mean when offer itself has more landing pages, like alternative landing page. Not my own.

Are you doing 50 ad combos for US or every country? that seems a lot

 

[mobidea team]

You can try 4/5 ads per campaign. The LP's should be all related so the performance should be similar between them. We work with several offers per segment so that's a common situation for us.