How to do Remarketing for third party webpage?

[ShawnG]

Hi guys,

Need you help big time this time..

I need to launch a Display campaign to promote a specific product on a third-party webpage due to our partnership. Is remarketing possible right from the word GO? What particular piece of codes do I need to add to that thirdparty webpage(I can ask the webmaster to add hopefully) ?

Thanks
Shawn

 

[y0k3sh]

Shawn, Just create a new Remarketing campaign
1) click on the "+Campaign" Button
2) next page Select "Remarketing" type & choose the "Business Type"
(if you want to show the visitor product which they viewed earlier, select "Use dynamic ads")
3) then you will get popup with for sending the Remarketing code to be placed on the website.
4) after that create adgroup . and then you will have some set of rule which will define who you are targetting.

Example: you can target people who visited "black formal shoes" something like that.

Just Search Google for Remarketing campaign. Just try creating test campaign (without spending) to get to know how it works.

 

[ShawnG]

Shawn, Just create a new Remarketing campaign
1) click on the "+Campaign" Button
2) next page Select "Remarketing" type & choose the "Business Type"
(if you want to show the visitor product which they viewed earlier, select "Use dynamic ads")
3) then you will get popup with for sending the Remarketing code to be placed on the website.
4) after that create adgroup . and then you will have some set of rule which will define who you are targetting.

Example: you can target people who visited "black formal shoes" something like that.

Just Search Google for Remarketing campaign. Just try creating test campaign (without spending) to get to know how it works.

Thanks for your help mate!

But I would require a remarketing list in the first place right? Let me explain.. I need to advertise a webpage(not on my site) to promote my products. However I would like to advertise only to those people who have visited that site(not my site) and/or purchased products from there. So is it possible to obtain that site's remarketing list (provided they have made one, I'm sure they would have) ? Therefore how do I go about getting the remarketing list? Is it possible if that site webmaster add me as a user with limited access in his Google Analytics account? Is it possible to import list from GA and then export to my Adwords account?

Once I start my campaign I would then create a remarketing list of my own. Meanwhile I'm looking to get access to remarketing list from a different website(not my site) or GA account.

Looking for further assistance from you and others.

Thanks a lot!

 

[y0k3sh]

I'm Sorry, i thought it was the same website you are trying to create the remarketing campaign.
I'm not sure if you could take other websites Remarketing list to your website account.

 

[y0k3sh]

OK, it is possible, but not directly, you have to contact the Adwords Support team for this.

 

[Bragah]

Remarketing can be done in 2 ways:
1. By adding the pixel.
2. By Using GA (same shit but a different pixel with more options on customizing your list)

Unless you can convince the other site owner to put your pixel/create the list for you in their Analytics and link it to your AdWords account you cant advertise.