Bing Ads Doesn't Allow Squeeze/Landing Pages..?

flipzseo

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So I noticed at the beginning of this month that all of my ads were at a QS of 1/10 and no impressions/clicks. Checking prosper I noticed the Microsoft bot hitting one of my CPA offers multiple times.

I contacted them through chat to see what's up. They basically said my account had been identified as having editorial issues. They wanted to know why on one of my campaigns landing pages that they had to enter their email to get more information. The landing page basically is your standard one with a headline, the email submit form, privacy notice and a bulleted list of what they get after signing up. I told them that the information and free gift is provided through an email course.

They said when I am requesting the email it looks like I am monetizing the email. I advised them that it wasn't a CPA email/zip submit offer.

"The issue with the landing page is that there is no actual content on the landing page. I have to provide my email before I can learn anything else. That is not allowed"

But they were fine with one campaign that was direct linking to a video that had about two sentences of content under it.

Anybody else run into this lately? Is Bing just getting more stricter.. I knew this was the case with Google Adwords, but I though Bing was a little more lax on that front. They said many accounts do this and while they work for the short term, once the bot finds it the account gets frozen like what happened to mine.

I figured a workaround would be to get a 500 word article added under the opt-in form.. I was using Lead Rocket though so I kind of liked the simple look to it all.
 
hey, I also was hit by that editorial flag and all my campaigns and any new campaign I created got a 1 QS. I managed to get my account back in good standing by contacting them and getting someone to manually review/lift my account flag. If you look around the forum there are more people saying this same thing happened to them, seems that they are getting more strict.
 
add some quality content and you are good to go :) Just don't make it look completely that you are here to make money.
 
Bing just thought that you are collecting e-mails without information, did you checked their terms of service, the main reason would be that they don't allow few types of landing pages, people often collect e-mails and send spam, which they feel that way.

Just add content, make it look like a normal landing page, and not just collecting information, and you are fine with that.
 
Cool, thanks guys.

Moonbitee, I noticed that on some other threads. If they get as strict as google, I'm going where the traffic is at!

sagarbest and bitgrimmy, yeah I'll just add some content. It is pretty thin and I guess with keeping the searcher in mind they didn't get exactly what they were looking for when landing on my page. I wouldn't spam since I want to keep my Aweber account, but I can understand what Bing was seeing. I'm thinking an article or two will be good. I just love landing page styles with a catchy headline and some short text to build curiosity. They convert so good. But teaching them something right on the page may convert even better.
 
tbh direct linking with bing works equally well. i dont use squeeze pages and getting returns of almost 3x my investment
 
tbh direct linking with bing works equally well. i dont use squeeze pages and getting returns of almost 3x my investment

How do you know if it does just as well if you don't use squeeze pages? Interested if you ran tests between the two and found them to provide equal # of sales over a time frame of say 3 months or so?

I also direct link in some of my campaigns. I like to mix it up... PPC all about testing
 
Have you tried one of those two step squeeze page that they show on leadpages?

On the first page you give some information with a button selling "get more info"
On the second page you give a little more info but hold some back for the optin.

Your lander complies with Bing tos because you are not asking for anything.
They (lead page) say that it increases conversions by building trust.

I haven't tested it myself though, I just watched the videos.
cheers
Bob
 
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That's actually a pretty good idea Bob. I'm going to test it out in the next week or so. Cheers!
 
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