Interesting service, effective for sure as I have been generating average monthly revenue of $400 per month doing exactly this on a highly popular forum. I do have a couple of questions though:
1). Does the signature link takes users to a website or to a sales thread (like this one) on that forum itself?
We can send to a website or a BST on the forum, whatever you prefer. So far we haven't done this for BST sales for any client, but am sure it can be managed as well.
2). How do you track the # of clicks on the Sig if it's the latter?
We use bit.ly or goo.gl for all tracking if the client wants us to track it.
3). Which one is more effective - Driving clicks to external website or to a sales page in the forum itself?
Haven't done this for a sales page yet so don't have any data to answer this. But with direct link postings we can guarantee clicks, as our staff accounts engage with the forum members and behave as if they are part of the same community which helps in selling indirectly.
Thanks & nice to see innovative services like this one being offered here on BHW.