I get this question a lot, so will post up what is the best way to use the software.
Month One-on new domain, just run campaigns for month one/ can add few extra modules at low volume to home page.
During that month, make sure to set up, if you have not, all the fB/twitter/tube channels/pintrest/google author accounts related to that site. I have about 300 w2 users on my skype and the users who do the best I have found use the most amount of modules in moderation.- you really want a FULL spectrum presence for any site now...just do it. Lazy is dead nowadays mostly.
Month Two, run campaigns same as before, start to pick out few key pages to increase the drip on using the separate modules, ie pick your 1-5 core pages that you want to really rank for.
Month Two, start getting followers to authors, traffic via pintrest/fb etc, start to build out tube channel , etc..just start growing the sites overall foot print.
Month Three, pretty much the same as month two, except you can really start to use the other modules more freely as the site has a presence- after this point, I tend to target sub pages a bit more below my core pages that i want better rankings for and just put sites on maintenance type mode.
