[Journal] From Six Figures to Seven Figures

[IamNRE]

I look forward to hearing more about "media buy" where/how you get targeted traffic.

Sub.

 

[zen19]

Excellent - I'm 100% confident you will hit this - subscribed.

 

[meathead1234]

Excellent - I'm 100% confident you will hit this - subscribed.

Ditto. I never follow journals (apart from Zen's first journal which must have been 2 years ago now) but this one is more up my street.

Good luck!

 

[affarmy]

Subbed. This subject is relevant to my interests.

 

[wasted]

Post Four - Extending Your Media Buy Dollar with Social Media

We all know the power of social media, especially if you happen to get something to go viral. In our projects we have integrated social media into our Media Buy campaigns. Typically what we see is that for every LIKE, we'll drive 4 unique visitors to the site from FB. This is from that LIKE displaying in other individuals news feed. If the concept is new, or the page has some 'viral' capabilities you can see 12+ uniques per like.

Below is an image of a typical funnel in Media Buying


You have your Banner AD that pushes traffic to a Landing Page whose purpose is to build a list, build trust, qualify the user for your offer, etc, etc. The only thing we do differently with social media integration is:


Our Landing Page requires the individual to LIKE US to perform any type of action. We don't use click-jacking to force the like, imagine almost like a content locker, for Liking. So now, the individual comes to the page, if they want the Incentive on the landing page they have to Like Us. If they don't and they go to exit the page, we'll prompt a pop-up that allows them to get around the LIKE, and get the incentive. After all, we want their name and email in the end.

This has worked very successfully to reduce CPC costs on traffic with media Buys. Say I'm getting a $.24 CPC, utilizing the Like Button within our media buy campaigns I can reduce the CPC to around $.06-$.12, allowing me more room for natural profit.

 

[psytrance]

what software are you using for tracking and testing?

good luck for your success. you are aiming big and that is motivating me to jump into paid traffic which I never did.

thanks a lot for this thread and keep updating

 

[wasted]

psytrance,

I'll use Propser202, OpenX, and some inhouse click tracking scripts

 

[TheWiTchDocter]

Excellent thread i will pay attention and follow, this already great information in it. Do you build a relationship with them first or you just send offers right away?

 

[psytrance]

just bumping this awesome thread...

yeah seems prosper is the best. I will shot you a PM if you dont mind

psytrance,

I'll use Propser202, OpenX, and some inhouse click tracking scripts

 

[irishfan]

like a few others on this thread I am interested in learning more about media buys. It seems like that topic is very elusive...only thing i have found is that everyone says buysellads is the place for media buys but there has to be others. Anyone know of other quality places for media buys?

 

[MaverickonRoids]

Is it me or has this thread gotten A LOT shorter from the past? I remember it being 3 - 4 pages, or around there. There was a pic of OP's computer layout and other stuff. Why was the thread chopped?

 

[Bestbuyfoam]

Any updates on this awesome thread...

 

[zen19]

pick it up dude, post more - encourage and do!

There are two journal threads other than mine that i'm following, and one is yours. Keep Kalm and BHW it.

 

[agente808]

Thanks for sharing your progress
(subscribed)

 

[garrido]

Bump!

 

[Lampshade]

Subscribed, an interesting method thanks for sharing

 

[Night Owl2]

Subscribed, very informative thread

 

[izkech]

Load of info in this thread , i subs, thank you !

 

[billi]

Best of luck and Subscribed to hear more

 

[Execute]

Hope you are still aiming for this goal. Looking forward to the next update, have been wanting to get into media buying for quite a while now.

Thanks!