Inspiring - a low quality site competes against multi billion dollar brands using blackhat

[SuperLinks]

While this is inspiring, this has been the case for quite some time.

It's posts like this (on Seomoz) that make me hate the Seomoz community
as a whole. Even on BHW we've got enough respect (and rules on the forum)
in which we'd never blatantly give out someone's URL like that.

As someone else already mentioned in this thread, I find it funny that they get
pissed that someone like us, can rank for such a lucrative keyword and not be
a multi-billion dollar company. Rankings shouldn't be based on the size of a
company or the revenue.

Instead, its guys like those that live on Seomoz that think that they are getting
results with through the "white hat" approach when working with these Fortune
500 companies. The truth is most of them don't have a flipping clue about what
really works. Instead they charge an arm and a leg (no problem with that)
change a few title tags and make some corny ineffective link bait infographic
and turn into the next big SEO guru. An old employee of mine, who never, and
still doesn't have a CLUE about SEO is now giving talks at many of the popular
SEO conventions. What's funny is when you really get down to the nitty gritty
with many of the white-hat self proclaimed gurus, they really don't know a whole
hell of a lot about what works, and what doesn't.

Frankly I find it disgusting.

 

[thedon23]

It's posts like this (on Seomoz) that make me hate the Seomoz community
as a whole. Even on BHW we've got enough respect (and rules on the forum)
in which we'd never blatantly give out someone's URL like that.

Frankly I find it disgusting.

While I do not like the Seomoz community, in their defense, the article did state that they only published this case study after the site was slapped by Google.

 

[SuperLinks]

While I do not like the Seomoz community, in their defense, the article did state that they only published this case study after the site was slapped by Google.

I know, I read that as well. We still don't allow websites to be outed,
deindexed or not.

This comment on that post couldn't have said it any better.

 

[tony23]

Eppie is a member here isn't he? great article dude.

 

[BlueTurtle]

While this is inspiring, this has been the case for quite some time.

It's posts like this (on Seomoz) that make me hate the Seomoz community
as a whole. Even on BHW we've got enough respect (and rules on the forum)
in which we'd never blatantly give out someone's URL like that.

There's over 200k members on bhw.. Some of you guys forget blackhatworld is *huge* and not some small secret community.

The amount of times bhw has outed sites is astounding. It's against the rules to do it now, but it's still done all the time.

Yes, the people in the 'inner circle' in bhw won't do things like that, but the vast vast majority of the site don't care. The vast majority don't post regularly either, the ones you see posting all the time are only a tiny % of the actual site, so this gives the illusion that we're a smaller tight-knit community, when really we're a massive core marketing site whose posts influence the entire internet.

Also, seomoz only posted that article after the guy's site was delisted. The author pointed that out and said he wouldn't have done it unless it site was delisted.

 

[kenkaniff]

While this is inspiring, this has been the case for quite some time.

It's posts like this (on Seomoz) that make me hate the Seomoz community
as a whole. Even on BHW we've got enough respect (and rules on the forum)
in which we'd never blatantly give out someone's URL like that.

As someone else already mentioned in this thread, I find it funny that they get
pissed that someone like us, can rank for such a lucrative keyword and not be
a multi-billion dollar company. Rankings shouldn't be based on the size of a
company or the revenue.

Instead, its guys like those that live on Seomoz that think that they are getting
results with through the "white hat" approach when working with these Fortune
500 companies. The truth is most of them don't have a flipping clue about what
really works. Instead they charge an arm and a leg (no problem with that)
change a few title tags and make some corny ineffective link bait infographic
and turn into the next big SEO guru. An old employee of mine, who never, and
still doesn't have a CLUE about SEO is now giving talks at many of the popular
SEO conventions. What's funny is when you really get down to the nitty gritty
with many of the white-hat self proclaimed gurus, they really don't know a whole
hell of a lot about what works, and what doesn't.

Frankly I find it disgusting.

Great post. I agree 110%. I have met tons of SEO big wigs that have no idea about anything SEO related.

 

[jlei523]

While this is inspiring, this has been the case for quite some time.

It's posts like this (on Seomoz) that make me hate the Seomoz community
as a whole. Even on BHW we've got enough respect (and rules on the forum)
in which we'd never blatantly give out someone's URL like that.

As someone else already mentioned in this thread, I find it funny that they get
pissed that someone like us, can rank for such a lucrative keyword and not be
a multi-billion dollar company. Rankings shouldn't be based on the size of a
company or the revenue.

Instead, its guys like those that live on Seomoz that think that they are getting
results with through the "white hat" approach when working with these Fortune
500 companies. The truth is most of them don't have a flipping clue about what
really works. Instead they charge an arm and a leg (no problem with that)
change a few title tags and make some corny ineffective link bait infographic
and turn into the next big SEO guru. An old employee of mine, who never, and
still doesn't have a CLUE about SEO is now giving talks at many of the popular
SEO conventions. What's funny is when you really get down to the nitty gritty
with many of the white-hat self proclaimed gurus, they really don't know a whole
hell of a lot about what works, and what doesn't.

Frankly I find it disgusting.

Great post. I agree 110%. I have met tons of SEO big wigs that have no idea about anything SEO related.

One of the companies that I worked for - found out they were paying someone $50,000 a year to change a few title tags and meta tags(which don't affect rankings) and then added the main key word here or there in the content. I was steaming at the stupidity.

You are absolutely right that many of these SEO "gurus" don't know jack.

 

[christianbed]

Making $4million/month!

 

[SuperLinks]

Making $4million/month!

That was likely an over-estimate, you need to factor CTR from SERPs,
conversion rates, actual traffic vs estimated traffic figures from Google.

Regardless, the site was absolutely crushing it while they were ranking
well.

 

[scottlies]

Isn't it kind of f*cked up how they are basically saying that if you aren't a big brand, you don't deserve to rank at the top of Google? wtf

My thoughts as well. The small players will suffer.

 

[alakran]

Most said that was a horrible thing for the owner of the site. He from doing it again!

I say yeah!!

This boy has been laughed at G.

 

[jb2008]

My question is: how much work/resources did it take to reach those rankings? There was surely a lot of automated work going on there but it seems as if he also had some workers posting manually as well, writing articles etc.

I would love to get a full list of his backlinks in order to get an idea about what he is doing.

 

[BlueTurtle]

Isn't it kind of f*cked up how they are basically saying that if you aren't a big brand, you don't deserve to rank at the top of Google? wtf

They're saying you don't deserve to rank if you have some trash opt-in page.

Imagine the entire web was just spam pages. You're looking for insurance and all you can find is trash opt-in pages.

Then you want to buy something online, so you do a search, and again all you find is useless informational page.

That'd be pretty crap eh?

His site had absolutely no place on page 1. If you look at the start of the article the author says he expected the site to be packed full of useful information/calculators, so even if it wasn't directly an insurance broker if it was contributing unique, helpful stuff then it would have been fitting.

No one's said you have to be a big brand, people are just making huge leaps that if you can't keep some crappy site on page 1 for big keywords then you have to be a big brand.

Who started big brands anyway? Just regular people, a lot of the time with almost no startup funds.

Wouldn't you be pretty pissed off if you'd spend the past 5 years building up an amazing authority site on car insurance then someone comes along with a useless site they built in a day and outranks you?

If you want to rank for car insurance or any of these terms you need to add value to what's already there. seemplz(lol, don't know if you'll get that last bit or not )

That's really the secret to passing manual reviews. The problem in this community is everyone focuses on traffic and not on quality. You can't just pick 1 and ignore the other. You need both quality and traffic if you want a successful business, otherwise if people are going to continue with the low quality sites they have to accept that they're not useful and won't last without feeling as if the world is out to get them.

 

[Simas9]

snitching dickheads bragging and judging the sites in their comments makes me mad...

And who is this blogger guy? A god? Who is he to call websites garbage? Did he try to get an insurance quote from them? Maybe they deliver better quotes than ANY of those "big brands"?? I bet he did not bother checking it...

 

[BlueTurtle]

nice and clean site,,

wtf?

80% of your posts are either

"i m,, in bro,,,,"

"thx,,,,, bro,,,"

or some other similar trash. Stop spamming our forum with junk. Almost 500 posts in 3 months with all that kind of stuff is ridiculous.

You've not even READ this thread and you've posted more,,, junk above,,,,

 

[BlueTurtle]

snitching dickheads bragging and judging the sites in their comments makes me mad...

And who is this blogger guy? A god? Who is he to call websites garbage? Did he try to get an insurance quote from them? Maybe they deliver better quotes than ANY of those "big brands"?? I bet he did not bother checking it...

The site *is* garbage. They're not an insurance provider.

They're just a trash site with low quality content and clickz.net ppc links.

http://www.autoinsurancequoteseasy.com/

Why are people getting so upset over this?


Would you guys prefer the Internet was full of sites that were essentially low quality content with ppc ads?


Blackhatworld isn't about creating junk on the Internet then getting mad at the world when the junk gets taken down.

If you want to create junk then go ahead, but for god sake people don't moan and blame the world when it gets taken down.

 

[mark27]

I wonder how much it cost the guy to get those rankings, because according to the article most of his links were comments > articles > blogroll.

The guy writing the article sounds like he wants everything to be paid search dominated by billion dollar companies. I'd be willing to bet if you recreated the amount and quality of content + link profile of geico/progressive you'd still get slapped just because you're not a massive company that can influence policy.

Edit: Maybe this guy's suggesting that if we want to take down a competitor we should copy that sites linking profile? time to go work on my evil laugh.

 

[blackieman]

Yes, why get upset? If you are blackhat and do a million spam links with xrumer and scrapebox and your site does not provide any value, then be happy with a few days of fame. That is what BH is all about, quick profits not long term staying power.

 

[ErgoProxE]

Oh very cool. Bookmarked.
it is rather short though... as others have pointed out.... Man, what a waste.

 

[brainstorm1]

The site *is* garbage. They're not an insurance provider.

They're just a trash site with low quality content and clickz.net ppc links.

http://www.autoinsurancequoteseasy.com/

Why are people getting so upset over this?


Would you guys prefer the Internet was full of sites that were essentially low quality content with ppc ads?


Blackhatworld isn't about creating junk on the Internet then getting mad at the world when the junk gets taken down.

If you want to create junk then go ahead, but for god sake people don't moan and blame the world when it gets taken down.

I don't think it is fair for anyone to say what is a "good" or "bad" site. Users can make that decision for themselves and choose not to be duped.

If he was using BH methods then it is a case of "live by the sword, die by the sword". Nonetheless, the fact that it was garbage doesn't mean anything in my mind.