Crawling vs. Indexing
There is a lot of buzz around getting "indexed by Google" and I think it's important to weigh in on the issue. I'll start with the summary and work backwards...
SUMMARY
If you are doing heavy link building (profiles, comments, and other weak links) Linklicious is a perfect tool because it guarantees crawling at 100%.
FACTS
You can rank with zero links in the index
Indexed links are more valuable than non-indexed links
Weak links are difficult to index and are poorly found by Google
Getting links indexed is time consuming and/or expensive
DETAILS
We rank terms all the time with just profiles or profiles and a blog/article blast. Let me give an example... This week one of our local clients made it to page 1 for 'Houston Diabetes'. This interior page was a brand new page and not in the top 250 but we built some profiles and 8 days later it was on page 1. We did an index check on the links and exactly two were indexed.
It goes without saying that indexed links are more valuable and give more juice than non-indexed links. If Google sees something as valuable it puts it in the index or cache and does its best to leave the weak pages out. I haven't done enough testing to measure exactly how much more an indexed link is worth, so I won't make a pull-it-out-of-my-rear guess.
For those of you who have tried to index weak links, you'll know the amount of work it can take. I've run an enormous amount of tests to see what can do it - tweets, pings, blog comments, other forum profiles. The bottom line is it can take a dozen or more links just to get one page indexed. Common sense tells me that those dozen links would be more effective and less diluted pointing directly at my money site.
If you get 1000 forum profiles or blog comments, getting them indexed is silly. You are going to need a huge farm of BIE or BE sites or pay a lot of money per link. Do you want to spend time managing those setups, creating the 2.0 accounts, handling the accounts that have been killed, or paying a lot per link? For those of us where time is valuable, it's much better to save time and shift the money to buying more links. It's the same (or less) cost, and an enormous amount more time.
When does indexing make sense?
When you are trying to build a balanced link profile of spam vs good stuff is one good case.
If you want to keep the backlinking profile clear of too many spammy links.
Link pinging from Linklicious is great for two reasons:
It is dirt cheap.
It can make your forum profiles go from 5% to 100% crawls, which is a 20x improvement in your effectiveness. I know it's obvious to most, but this is important: if your link isn't crawled it does you no good!
Can Linklicious help you with indexing? Sure, a bit. But Google will never keep weak pages in the index for long. The main goal of the site is to magnify and multiply the effect of your everyday volume link building. It isn't a golden ticket to #1, but it lets you extract the full value from your current link building efforts.
