I hve already read this material (in Google+) abd think it really has sense to create an account, just make it look personal not brand and you'll get traffic, likes and much more in future, when network opens to public
Google is going to use it's social network userbase to improve search ranking. the reason they're asking for real name and picture is because they want to cut spam or fake profile right from the start.
Google + is really nice, one should explore its features. Yes i agree i have heard but never practically tried how google + can actually influence search engines.
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