Why end a "Product Launch?? "The List Edge" Now what?

[halifax123]

hey roomies!

I am not a heavy clickbank promoter.

Trying to understand a "Product Launchs"

I thought it was just the start of a campaign for a particular product, but clearly I don't understand...:feedback::weather00

But I wanted to write a couple of articles about "the list edge", and I just finished writing a few articles on the product , but I see that after the 15th of feb the offer seems to no longer be the same....now I know their "launch" (in the affiliate area) ended on feb 15th, but I thought that was normal "hype"

now the original link says "sold out" and instead there is an "opt in" and 3 free vids referencing the product(but no where can any interested prospects actually sign up to buy?)....why do they do this?

maybe I'm too "green" and don't see the obvious reason?

Can someone educate me?

Is this simply a way to get more sales from customers? I mean
could it be that sales from the product weren't what they were expecting, so they use this "sales tactic" and then perhaps email you other offers instead ? or ? (I feel so stupid!)

I mean if I was a "consumer" you can't even purchase the product if you wanted to because there is no link to actually buy it anymore? (a few days ago it would take you to their CB paypal page like most products do....

is this "sales tactic list building 101" (shouldn
't they get you to buy the product 1st?)

So I hesitate placing the articles I've written in any directories today, because now it seems to be a waste?

Hai~! :wank:

:stupid:

 

[Mr Ex]

If the product is crappy and receiving a lot of refund requests, then cb will suspend your product and take it off from the market place. That maybe the reason.

There are thousands of products on cb so instead of trying to brain storm what happened to one, just move on to something else that you can still promote. Time is money my friend. Why do you give a rats ass to something you don't own anyway? Just promote something else

 

[halifax123]

thanks hunk!

it's not my product, just wanted to promote it


So please mark these dates down on your calendar now:

Pre-launch starts - Tuesday, February 1, 2011 17:00 EST
Launch Date - Tuesday, February 8, 2011 17:00 EST
Launch Ends - Tuesday, February 15, 2011 At Midnight EST

I didn't want to make an inordinately long 1st thread post, so I omitted
this info that is only a part of their affiliate info

I thought the "launch ends" simply meant "now it's time for regular sales the "honeymoon" period is over, now get your ASS to work and sell!"

so it looks like it was planned from the start, something tells me this is normal for certain type of products or launches, but I still don't get it? how can someone still "purchase" the product anymore? as you could before the 15th? why stop "the option to purchase"????



I thought that's what it meant.... but obviously I really don't know

anyone have any ideas? I'm a dork I don't get it! HELP!!!!! Yuckk!!!

hali~!

 

[halifax123]

I spend days writing articles on this stupid thing, so before "just going to another product" maybe I should find out why products do this? it appears to be a plan, maybe all that work still has value, rather than just "wholesale" give up on it!

I don't know! that's why I wrote this thread!

I'm sure someone with much CB experience knows the score on this scenario

you dork!! lol!

There are thousands of products on cb so instead of trying to brain storm what happened to one, just move on to something else that you can still promote. Time is money my friend. Why do you give a rats ass to something you don't own anyway? Just promote something else

 

[OTrap]

The reason launches usually end is because they have contests, and they need a day to do the "final tally" to know where people finish in the contests.

 

[halifax123]

fair enough trapper...

and they certainly did have a contest
but with technology I'm thinking there are better
ways to do that than "were shutting down the presses"??

didn't we move ahead of that ions ago?


wouldn't they usually indicate in their affiliate area when things pick back up?
did you ever see the movie "It's a Wonderful Life" the Christmas movie?

with jimmy stewart?

remember the part where he's in "mr potters" office and he's offering to
"hire him" do you remember his response the "now wait just a minute"? thing??
that applies here! lol!!

I appreciate your response so much trapper
I just have a hard time swallowing that they don't have any
better way of tracking anything?

So even though they without a doubt had a "contest"
forgo any future sales and stop the product to issue some gifts?

on second thought I just don't buy your answer as being accurate
I had to think about it for a moment and then realized to conduct a business
that way would be suicide and nonsensical (kinda like my thread!)

I thought I had a thing or two to learn about sales, but you're in the dark ages!!
that was funny though!! and I don't at all mean to be disrespectful
but your answer is so far out of touch


BUT I do appreciate your taking the time to reply, thank you
nevertheless (I even gave you rep for being so nice!)

anyone have the real "skinny"

hali~

 

[OTrap]

It sounds as though we've got a communication failure.

Just because someone ends a LAUNCH doesn't necessarily mean they end selling the product. It just means that "he who has the most sales on that day wins the prize." How else would you establish who makes the "most" sales if you don't establish a time frame?

Now, if you're asking why people do the "only XX days left before I close down the whole thing" part ... the part that even potential buyers see ... that's different. That is being used because ... split test after split test ... it continues to outperform.

I'm not guessing. I know these things to be true. I have been an affiliate manager for a super affiliate who works a LOT in Clickbank for quite awhile now. They end "launches" because you can only hold affiliate excitement for so long, and in order to determine who has the most sales in a contest, the logical question is, "Who has the most sales when? On the first day? Twelfth day? Thirtieth day?"

 

[halifax123]

I believe that we can track sales these days, if we couldn't do that none of us would be marketing online.... that's not simply a postulate

but on the other hand I have to believe with your experience that you have to know more than I do, however the two seem contrary

It just seems inane to run a campaign of such short duration
In my background in sales, you certainly have periods for contests
and also sales prices, but the products (at least in my experience)
just don't "cease" because a sale is over, the products sell at a different price point
at that threshold

Does Merck spend millions of dollars on research and putting a product together, and then have it on sale for "2 weeks"? and then suffer the loss of all that time and money...what a horrific loss that would be..........

now granted this isn't medicine and were not dealing with the pharmaceutical industry, but it seems you can make more profits over the long term, as compared to a given 2 week period?

I have to have some degree of respect for your experience with clickbank trapper, I just which I could get some others to chime in

thanks trapper

hai~!

PS: trap I can see your point if the product was already in the market place and they were trying to "bang it out" before the products run had come to an end.......but I was under the impression this was a band new product by the twins

 

[OTrap]

Oh, the sales are tracked, but real-time tracking means that within 12 hours, I could go from being #1 in affiliate sales to #20 in affiliate sales. Saying that a "launch" ends on February 28 at 12:00AM doesn't mean that the product won't be for sale after that (I suppose it COULD mean that, but most marketers just end the contest, and still have affiliates making sales on it afterward).

I did a launch this past November. Now, the product is still for sale today, but the official "launch" (ie the "contest") ended on Dec. 1st at midnight.

 

[halifax123]

but then there is no where no "navigate to" that allows any inroad
to buy it "at the higher price" ?

I "opted in" on the "sold out page" as a "consumer" to find out how a prospect could still buy the product, didn't get anything but a link to "look at these 3 free vids" about the product that "you can no longer buy" that doesn't make much sense?

I "tried" to find a way to "buy it", I literally searched for something I might be missing, but there nothing!

according to jvnotifypro it launched feb 8th and as one can see if you try visiting the sales page now, it's stopped and says "sold out" as of the 15th

anyway, just trying to uinderstand "the big picture" and also trying to determine if I wasted my time writing articles for it

sure seems odd ... I guess I could understand if they were going to bring the product back in a few days, especially when they bait visitors with "sold out" and getting your email address and free vids about the product, what would be the point other than to continue to drum up interest?

by now "your foaming at the mouth" for the product! WHY? because they suddenly "found more stock" lol!

and if that is the angle, I would think they would clue their affiliates in before they see themselves "sold out" ???

there must be a "bigger plan" no?

anyway thanks trapper

hali~!

 

[squark]

There are a couple of scenarios in play. Some have already been presented. Another is that the product did a "soft" launch. This is to get an initial customer base and solicit reviews and feedback so they have their proof elements for a "hard" launch that is still to come.

Without the vendor ID there's no real way of knowing.

You can often tell, though, based on the vendor history and the products they have registered with ClickBank. Neither of those is publicly provided by ClickBank, though. To check out the vendor history either go to cbengine.com or cb-analytics.com.

To get the vendor's products either download "Sneaky ClickBank Cart" or get the cbSniper Marketplace Miner at http://cbsniper.com/marketplace/mmbonus.html and check out if their products are still listed.

If their products are still listed then technically they are still for sale. Even if the vendor is re-tooling for a hard launch you can refer your visitors straight to the product order page on ClickBank (if your copy is strong enough). You have to drop your cookie first, though, because the pay links don't contain affiliate information in them.

Also, try doing a simple Google site search (site:www.vendorsitehere.com). Often times you can find the interior sales pages that still contain live buy links here. You still need to find a way to link to those interior pages while dropping your aff cookie... but that's a different discussion.

 

[abock]

They might not have finished the product yet. Just might be surveying the market, or i dont know...

 

[billyj]

what some of them are doing is the big launch blitz with the scarcity threat that it comes down on a certain day, so they follow through with this threat so people who bought see that it does go offline and they weren't lied to.

then a week or month later it usually goes back online.

most of these launches make the majority of the money during the launch phase anyway, so the product creator may just pull the plug and use the page to build leads for his next launch which hes probably already working on.

 

[halifax123]

thank you billy,

I suspect the same in that they may bring it back at a later date. They certainly did indicate up fron the launch beginning and end date.

what some of them are doing is the big launch blitz with the scarcity threat that it comes down on a certain day, so they follow through with this threat so people who bought see that it does go offline and they weren't lied to.

then a week or month later it usually goes back online.

most of these launches make the majority of the money during the launch phase anyway, so the product creator may just pull the plug and use the page to build leads for his next launch which hes probably already working on.

 

[black jack]

the owner selling the site at flippa

 

[OTrap]

the owner selling the site at flippa

No surprise. How much is he asking?

 

[black jack]

16k USD