Bing deserves more attention, especially with its growing role in AI search.Bing search.
There might some keywords you are already ranking for that need much smaller push compared to other engines.
Also, AIs are apparently using Bing's search for references the most .
So get content talking about your brand in there!
Refreshing existing content and fixing technical issues can often bring better results than chasing every new trend. A proper SEO audit before 2027 is definitely worthwhile.Before year-end, I’d focus on fixing technical issues, updating old content, and checking which pages are actually bringing in traffic. It’s also a good time to review backlinks and plan content for next year. No need to chase every new SEO trend.
Honestly, I used to sleep on Bing, but this makes more sense now. It’s probably way easier for AI to scrape than Google, which explains a lot. Great share!Bing search.
There might some keywords you are already ranking for that need much smaller push compared to other engines.
Also, AIs are apparently using Bing's search for references the most .
So get content talking about your brand in there!
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All the best for your goalsI still have some goals that i want to accomplish!
But the focus is quality over quantity.
Technical health should always come first.lol november is audit month for me, i always start with index errors and speed before touching content. fixing what's broken beats adding new pages at year end imo
What exactly do you do that constitute a push on Bing? My experience with Bing has just been to just rank without me doing any work. So on keywords that I rank but not very high, it becomes unclear what exactly to do.There might some keywords you are already ranking for that need much smaller push compared to other engines.
to begin with, you should check for keywords in bing Webmaster tools that are getting impressions but not clicks. A small change in this area could produce great results. secondly, you should consider the indexing and crawling of your website. from my experience, it’s generally more effective to optimize an existing page rather than create a new one.What Should We Focus on Before Year End?
yeah wake up mateHonestly, I used to sleep on Bing, but this makes more sense now. It’s probably way easier for AI to scrape than Google, which explains a lot. Great share!
yeah existing page updation and keywords ranking is very important.to begin with, you should check for keywords in bing Webmaster tools that are getting impressions but not clicks. A small change in this area could produce great results. secondly, you should consider the indexing and crawling of your website. from my experience, it’s generally more effective to optimize an existing page rather than create a new one.
Absolutely! Comparing year over year GSC data is a smart way to spot seasonal opportunities.November is also a good time to review seasonal search trends. Check which pages gained traffic during the same period last year, update outdated offers or information, and make sure important landing pages are ready for upcoming demand. GSC data from last November can help prioritize those pages.
I generally work on page that have been producing traffic but are at least on pages 2- 3. after this, I do some research using GSC to find any missed clicks, technical issues and outdated content and then add some new content to them. to be honest, it works much better to update existing pages than write new articles.What Should We Focus on Before Year End?
For me, November is a good time to slow down and check what is already working. I would start with year over year data in Search Console to see which pages lost traffic last year, then refresh those pages and fix any index or speed issues before creating anything new. I also agree with the point about seasonal trends, since a small update to a page that already ranks can be worth more than a new post at this stage.
I generally work on page that have been producing traffic but are at least on pages 2- 3. after this, I do some research using GSC to find any missed clicks, technical issues and outdated content and then add some new content to them. to be honest, it works much better to update existing pages than write new articles.
of course improve the existing page is so far better than creat new oneFocus on updating outdated content, fixing technical issues, improving internal links, checking Search Console data, and refreshing pages that lost traffic. Prioritize what already has potential.
from personal experience, I have seen that editing of pages that are getting impressions already will be more fruitful than creating any new content. I check the pages using GSC that give me insight into the keywords for which my page is getting impresions but not click nd after analyzing what changes are required in the content of the page. do you also do competitive analysis?What Should We Focus on Before Year End?