Has Reddit updated site-wide link filters in the last few weeks?

[bofki]

hey everybody! my first post here

i have a question about reddit's site-wide filters, has there been an update in the last let's say 3-4 weeks?

context: i run XX amount of accounts and i've built a lot of "uniqueness" let's say into each one on purpose. some accs are few years old, some few months old. some with more karma, some with less. some have over the time gotten flagged by bot bouncer and some aren't. mostly consistent moderate (sometimes drops to low, but nothing too harmful) some have achieved high aswell the older accounts. the accounts have been in use for months basically, been warming them properly with contextual comments with the help of ai (don't worry i've built a lot of detailed prompts and lot of engineering behind them to actually turn out as legit comments and no, they won't get detected). and also have a simple mehtod to get posts to a few k upvotes by repurposing older posts in similar subreddit niches. now this is all just to build a real history right, there's no marketing or anything about this part. just lots of comments, a few bigger posts, basically to make the account feel real and authentic.

my promotion itself is soft / hidden. a regular user wouldn't really see the post as a promotion, but it is there (link(s)). it doesn't hurt anyone aswell, no NSFW or scummy type, it's just how i monetize.

there are also no shadowban signs across my accounts. posts go out normally, they do get views and upvotes aswell, same for comments. now this is both for the regular comments/posts and the "marketing/promotion" type posts.

i promote across a large set of subreddits so from big ones with few hundred k visitors per week to smaller ones with 10k or a few tens of k. so it's certainly not a single subreddit's automod issue. it's reddit's own filter. [removed by Reddit filter]

my usual method is obviously to make the post first without a link and then after a while sometimes days, sometimes weeks it really just depends or what i feel like then i edit the post. at some point like few months ago or something i used the 'share.google' domain shortener as google is a trusted domain and it worked perfectly, until like 2 months ago reddit INSTANTLY started filtering those links. so i switched to my own domain. and just to compare i was running my own domain before i found share.google which worked then changed to share.google, then share.google wasn't working anymore switched to another new domain and it worked fine right. i was just really busy with irl stuff so i couldn't completely focus on reddit thing.

now the issue is with links:
- youtube.com, rtings.com -> no filter (these are just some examples i've tested to make sure account is not the problem, having a link inside the post is not a problem, but the domain itself or whatever is after .com/)
- my domain as mydomain.com -> no filter (just a domain i use without linking to any other subpages just simple domain.com/ like that right)
- however having the same my domain with stuff after / -> gets filtered (i've been testing recently whether what works after / and what doesnt. maybe some keywords inside the link triggers reddit autofilter?)

also like the testing and trial&error really hurts the accounts you know, each reddit filter is like another knife stabbed at the account's back, you get too many and you bleed out (account gets reddit filtered fully and banned)

the exact same links by the way worked fine a month ago with no changes on my side. thankfully reddit doesn't really take down older posts (only the stupid mods ) even with content that would instantly get taken down now.

my question to you is, what are you guys doing right now not to get hit by the reddit filter after adding links or having the links in the original post? is there anything that still works to avoid it?

in a few months it's basically a year of me doing this now, it's earning great trust me but i hope we can help each other, exchange tips & tricks. i've had lots of trial and error phases so feel free to ask me any questions too, i would be happy to help.

 

[bofki]

just gonna add this, forgot to mention in my post:
i used to do upvote botting aswell, however it is really inconsistent most upvotes drop and it feels like when the upvotes drop reddit sort of takes them as downvotes or understand that this is upvote botting so CQS really quickly drops to lowest / low in a high risk to get banned. over the time i've come to understanding at least for me that upvote botting isn't that important to me as i'm creating posts that will last for months (usually). the only reason was to have others come and comment to get the post even more attention.

 

[BecureBeta]

sounds like reddit's filters are catching coordinated promotion and link manipulation, not just the accounts themselves.

 

[Salamouna]

I get better results when I add the link directly on the first day I publish a post. You could also try Google Docs links or internal links. Create a post where you talk about the product or service and link to your website, then link to that post in your promotional posts.

 

[bofki]

I get better results when I add the link directly on the first day I publish a post. You could also try Google Docs links or internal links. Create a post where you talk about the product or service and link to your website, then link to that post in your promotional posts.

i know that i didn't completely spell out what exactly i do on reddit, but it's sort of niche and i don't want to share it too much but basically thing is, the more simple the whole process is for users who see the post, the better and more profitable it is.

so its either they search something on reddit and stumble onto my post OR they search something on google and stumble onto my reddit post -> they already know what they are looking for and usually the very first lines of my post already has the answer -> they click on the link and it gets them to whatever they were searching for

the title really plays a huge role, been optimizing it for a while seeing what works better whatnot. post description honestly doesn't play that huge role in the long picture, only the very first days where most comments and upvotes come. this just helps reddit & google know the post is worth to show to others.

 

[bofki]

**UPDATE:**

my original link was 'mydomain.com/something-here/xxxxxxx' something like that. this usually got the post insta reddit filtered or atleast within 5-30 minutes i assume

i tested now 'mydomain.com/product-or-service-name' and it's been 2 hours nothing has been removed. basically instead of some random nonsense numbers or subpages i simply tested real words or even something thats close to the text where the link is wrapping.

in conclusion: reddit is weird. sometimes things work and sometimes things dont. been doing the marketing reddit posts (without links yet) every few days for every account even if they are low cqs nothing is happening. i really don't know why some people are complaining how hard it is. i could even probably easily do brand mentions but i need to have links in posts so not viable for me.

all of the reddit accounts i am using were once being literally r*ped with upvote botting, and that certainly left some kind of mark but its been 2 or 3 months since i last did the heavy upvote botting and maybe things have gone better? who knows. anyways let's hope reddit doesn't entirely destroy the marketing part of their website.

 

[lang xiao]

Reddit's filters seem to use a mix of account and content signals so its hard to pin down one trigger.

 

[sweetie64x]

just gonna add this, forgot to mention in my post:
i used to do upvote botting aswell, however it is really inconsistent most upvotes drop and it feels like when the upvotes drop reddit sort of takes them as downvotes or understand that this is upvote botting so CQS really quickly drops to lowest / low in a high risk to get banned. over the time i've come to understanding at least for me that upvote botting isn't that important to me as i'm creating posts that will last for months (usually). the only reason was to have others come and comment to get the post even more attention.

Yeah, that’s possible. I’d avoid using multiple accounts or repeating the same links, and instead focus on organic, genuine participation. If the filters are detecting coordinated activity, changing accounts probably won’t solve the underlying issue.

 

[Rifle33]

**UPDATE:**

my original link was 'mydomain.com/something-here/xxxxxxx' something like that. this usually got the post insta reddit filtered or atleast within 5-30 minutes i assume

i tested now 'mydomain.com/product-or-service-name' and it's been 2 hours nothing has been removed. basically instead of some random nonsense numbers or subpages i simply tested real words or even something thats close to the text where the link is wrapping.

in conclusion: reddit is weird. sometimes things work and sometimes things dont. been doing the marketing reddit posts (without links yet) every few days for every account even if they are low cqs nothing is happening. i really don't know why some people are complaining how hard it is. i could even probably easily do brand mentions but i need to have links in posts so not viable for me.

all of the reddit accounts i am using were once being literally r*ped with upvote botting, and that certainly left some kind of mark but its been 2 or 3 months since i last did the heavy upvote botting and maybe things have gone better? who knows. anyways let's hope reddit doesn't entirely destroy the marketing part of their website.

My business on Reddit also highly depends on the links and I have similar problem like you. Just from recently they've started to do much deeper links scanning. Usual shorteners are getting removed instantly, there are lot of domains that are on their blacklist so they are also removed instantly. What worked for me was doing the redirect, but the crawlers are now checking the final destination as well. And then my posts are all removed by Reddit for content rules violation (something like that). Then I started to publish posts without links and then added the links after 10 minutes. It worked for months. Now Reddit is doing the regular site-wide scans every couple of hours and removing the posts with links. I tried with my other clean domain in format https://mydomain.com/2026/04/24/something-is-happening-here/ - also removed by Reddit for content rules violation. I just started a new website with 5-6 articles, all clean, fresh new domain - https://domainname.com/something-here/ and the posts are getting removed, but it's not for content violation, but simple removed by reddit filters. Then 3 of my accounts were banned (for repetitive content), so I am not sure about this fresh website. I will test it tomorrow on a new device. I also tried to publish a visible deal post with link to big tech news website - their post full of affiliate links, and nothing happened. The post survived couple of days. It's so strange, but I have to find a way how to sneak links, just like you're trying. Dozens of other filters and issues are also waiting in line, but first things first.

 

[curdoc]

Reddit filters have been pretty unpredictable lately. I’ve seen completely normal comments get caught too.

 

[lenny1220]

Last month reddit filters banned 2 of my accounts that never spammed, the accounts only posted in there own sub. Tried getting them unbanned but no luck with appeals. Anyone know anyone who works for reddit that i can pay to unban them

 

[MoMarketing]

Reddit has changed a lot in many years but this year has been the most changes I have seen in many years. I think we need to sit and think

 

[opkzzz]

I think it really depends on the niche you are working in. It seems that the setup is not your problem since you said you've been doing this for 1 year almost. The problem occurs with posting promotional content with links.
I'm in a really highly competitive niche and my experiments with links did not go really well. At the start of the year it kinda worked but afterwards the posts were removed by either mods / reddit filters. I switched up to brand mentions.
I really think it is pretty dangerous when doing promotional content to also do it with links. I mean indeed you just got have to find the perfect recipe, but it will not work 100% of the time since you cannot always choose the same words.

I believe the approach you've got to study is to try to reverse engineer how exactly reddit will think about your post. If it is masked under some sort of help/experience, and will not be considered straight on promotion, then that's better. Thanks for sharing your latest update. You gave me an idea. What if you will use a bridge website which will point to your money website? of course it will add friction. But it's just an idea. Something like quora posts?

Let us know what else you find along the way.

 

[Salamouna]

honestly the account age thing is way more critical than people think. ive noticed reddit's detection gets better at spotting coordinated activity, so even aged accounts struggle if theyre posting from same device or ip. if youre running multiple accounts make sure theyre truely isolated, use different proxies if you can. the filter really keys off repetitive patterns - same time posts, same formatting, same links from multiple accounts. thats what triggers the immediate removal most of the time

 

[bofki]

I really appreciate everybodys feedback from here! Honestly I am going crazy with the links part.

I've been testing so many things and it's impossible to understand what the reddit is filtering. It can be formatting, it can be spelling out full product names, it can be having link that redirects to another link, the reddit can maybe read the content of the website and make their assumptions?

If anybody would be interested, maybe we'd make a groupchat in somewhere to discuss on this? So we all can learn from each other and see what is working, what is not?