I keep seeing these book ads in TikTok comments

[nvar73]

hi so I keep seeing a bunch of different books advertising the book in TikTok comments, and I was wondering if there is like a well known bot these people are using, because its so common and its specifically always books. if so could I know what bots?

 

[Silver Wolf Agency]

I think it's impossible to use bots on TikTok; it's possible that some individuals use a few more accounts to promote their own products.

 

[nvar73]

I think it's impossible to use bots on TikTok; it's possible that some individuals use a few more accounts to promote their own products.

why is it impossible to use bots on TikTok?

 

[Guste Teesah]

I've seen it happen like that many times too. Is there any way to fix it?

 

[medialounge]

That loop will soon get close up and results in lots of bans
It's has always been that way

 

[harpage]

These are boys promoting their Amazon KDP books. Let them be, it's a hustle.

 

[HIPO Agency]

Yeah, indie authors and publishers are heavily utilizing official TikTok-partnered automation tools like Manychat or Chatfuel to instantly trigger book-link delivery via DM whenever a user comments a specific keyword under their viral BookTok videos

 

[philph.salt]

Well, most likely it’s not going to be one famous bot but an assortment of affiliate spamming networks comment bots for TikTok (most of the time they come as headless browsers or SMM panels
The accounts change and they just post book titles that contain a link to the respective page at Amazon/Goodreads to generate clicks or commissions.

 

[WindSpace Agency]

i think it is impossible to use bot in tiktok, maybe the "bot" you mention here is seeding comment, maybe it's the marketing tactic of company to make the product feel more useful to customer and drive them to purchase

 

[EchoingEpitaph]

I see it mostly in the book niche too. It feels more like aggressive promotion than organic engagement.

 

[MarketUpify]

it's usually not a single bot. Books are popular become they're easy to promote and have wide audience appeal. Most of those comments come from affiliate marketers or engagement farms using multiple accounts and something automation.

 

[blackhatvenom]

It looks like a bot, but in many cases it’s just coordinated promotion campaigns where many accounts post similar book recommendations to go viral.

 

[Nikolaos]

why is it impossible to use bots on TikTok?

Because they get detected and banned easily.

 

[MasonBookwright]

Sounds like what a YouTuber called Biaheza posted about doing comments on YouTube transfered across to YouTube.

https://www.blackhatworld.com/seo/in-case-some-of-you-dont-know-the-comment-bot-method.1753026/

 

[Helenmost]

That spam you are seeing in the TikTok comments is not from a specific book bot, but rather general social media automation tools and custom scripts running on mass accounts.

 

[Juddy-Orange Media]

They are running using scripts, not real robots.

 

[westcoastslick]

There isn’t one specific “book bot” everyone uses. A lot of those comments are likely from spam tools, agencies, or manual promotion campaigns. Many get removed quickly, so organic engagement is usually a safer approach.

 

[wassema1]

Those book promotions are usually automated or managed through marketing tools, but genuine engagement and useful content are much better for building long term trust and attracting real readers.