negotiating over prices

[conceptsofo]

For the past few months i've been working with several small influencers for promo. My general calculations for an AI story post (a small product demo) are usually like this:

2-4k followers: 50-80$ per story

4k-10k followers: 80$-150$

I normally I don't target bigger creators as my best experience has been working with small creators (the big ones are usually out of touch with reality and would request me 500$ for a story post lol)

Has anyone else tried doing influencer outreach? If so, what was your suggested pricing?

I have a massive database of small creators but im struggling in determining a fair pricing for a story post on 2-10k follower accounts.

The products im pushing are whitehat.

 

[medialounge]

The pricing is hugely influenced by
1. Geo
2 .niche

For certain goes
80 USD for 4 followers is just too.much
While for niche pages, it's could be 3x

 

[qdza]

Yours seems decent, I'd also be in that range

 

[Take Action]

I haven’t done much influencer outreach myself, but the pricing you mentioned seems reasonable for smaller accounts.

What niche are those prices for? I’d guess niche makes a big difference.

 

[Sheeza SEO]

Your pricing actually seems fairly aligned with the current micro-influencer market, especially if the creators have solid story views and engaged audiences. In my experience, smaller creators often deliver better ROI than larger accounts because their audiences are more niche and responsive. I’d focus more on average story reach, CTR, and conversions rather than follower count alone when deciding rates.

 

[conceptsofo]

The pricing is hugely influenced by
1. Geo
2 .niche

For certain goes
80 USD for 4 followers is just too.much
While for niche pages, it's could be 3x

Thanks for the suggestion, I was primarily targeting UK based creators. I'll keep on targeting the small creators.

I haven’t done much influencer outreach myself, but the pricing you mentioned seems reasonable for smaller accounts.

What niche are those prices for? I’d guess niche makes a big difference.

It's a completely whitehat project - im helping out a friend that sells some handmade high quality home decors. I also got curious to see how a fully whitehat/safe project would perform.

Your pricing actually seems fairly aligned with the current micro-influencer market, especially if the creators have solid story views and engaged audiences. In my experience, smaller creators often deliver better ROI than larger accounts because their audiences are more niche and responsive. I’d focus more on average story reach, CTR, and conversions rather than follower count alone when deciding rates.

Thanks for the input, I appreciate it

 

[xmastox]

Your pricing seems fair tbh, but I’d focus more on engagement/views than follower count since some 2k pages outperform 20k accounts.

 

[diamon_vali]

Your pricing in that area is already pretty good, but you could also filter and select more suitable influencers based on their engagement and time spent advertising to potentially lower the price a bit.

 

[NirvanaWolf]

Are you getting any conversions? Views to their stories mean nothing if you don't get any sales. Try to also find people who are ready to get paid based on conversions.

 

[conceptsofo]

Your pricing seems fair tbh, but I’d focus more on engagement/views than follower count since some 2k pages outperform 20k accounts.

Your pricing in that area is already pretty good, but you could also filter and select more suitable influencers based on their engagement and time spent advertising to potentially lower the price a bit.

Thanks for the suggestions, greatly appreciated.

Are you getting any conversions? Views to their stories mean nothing if you don't get any sales. Try to also find people who are ready to get paid based on conversions.

Thanks for the suggestion, never thought about working on per conversion basis as I always thought that to do that you'd need a very strong brand and a lot of social authority in the niche to be recognised. Will be looking into this.

 

[Sarah Martin]

I have some home decor page on instagram and facebook that are monetized. How I can get some promotion deal for those page? I just need some suggestion. Is there any sites or group for get offers?

 

[Poppi]

I don't have much experience working with influencers, but the price you mentioned sounds quite reasonable for small accounts.
Could you tell me which industry those prices apply to? I think the specific industry probably has a significant impact on the price.

 

[steroidjoe]

I was deliberately dis-servicing a scammer back. He said "Why do I have to hurry" so I replied "You want the money or not?"