darshanright
Regular Member
- Jan 22, 2015
- 278
- 50
Organic traffic is converting better and its free.
- For Meta Ads it needs really good creatives...and this takes time to create. Its a lot of testing. You have to burn through a lot of money. Another point is, attribution is just not accurate. They also have a lot of bot traffic.
- Google Ads: Easy to setup, but many of them are not converting well
- Apple Search Ads: Easy to burn a lot of money
- TikTok: Need very good creatives and need to contact UGC creators, etc.
I am just ONE person. I cant and dont want to spend 5 days just creating creatives for Meta Ads and test wehther this crap works or not.
At some point I might hire someone just to do this crap
Budget is not the problem. The big problem is the time to create creatives, do testing, etc. and if this is not worse enough Meta, etc. keep changing their algorithm. So one day you have a winning creative and another day it goes to shit
true
Update:
In March I made around $80k in total. Could be 2-3k plus or minus. Here is a small breakdown:
Income:
- around $5k through Google Admob
- $75k through IAPs, 80% of this through Apple
Ads could be more, I didnt check Appodeal, Applovin, etc. I only checked Admob.
Expenses:
- $3k in API costs, mostly AI models including Claude Code Max and ChatGPT
- $3k in Google Ads / Facebook Ads
- $800 in different costs like RevenueCat, Appsflyer, SaaS etc.
I will try to reduce the costs even further. For example Appsflyer, they have been quite useless for me. Some SaaS with monthly subscription are also useless, I could make them myself if I have time.
Besides this I bought a new Macbook Pro M5 Pro with 48GB Ram.
Whats next?
Goals for April are:
- Finally release this god damn ebook LOL
- Publish at least two apps for iOS and Android
- Make new screenshots (A / B Test) for my winning apps.
- Post more on TikTok with more accounts and get into touch with UGC creators
Basically, what type of apps are all these? I'm not asking for a direct app, but asking for a niche, because you are using an API. That's why I'm asking.