vacantology
Newbie
- Jan 16, 2022
- 45
- 7
How are agencies handling internal linking at scale without turning the site into a mess?
Been thinking about internal linking for larger WP sites and honestly it can get messy real fast once you’re sitting on a few hundred posts.
Curious how people in agencies actually handle this in the real world. Do you guys keep it pretty strict with pillar/cluster structure and only link within a filtered layer, like shared tags, custom fields, or content intent? Or are you running a more automated setup with embeddings / similarity search and then manually approving the suggestions?
I’m trying to avoid the usual chaos where every post gets random links shoved into it and the whole thing turns into internal link soup. My current thinking is:
pillar pages stay as hubs
cluster posts only link where it actually makes sense
link suggestions should be filtered by topic / tag / ACF, not just keyword matches
AI can suggest anchors, but a human should still approve them
Would love to hear how others are doing this at scale. What’s your workflow for keeping it clean without spending your whole life on internal linking?
thank you
Been thinking about internal linking for larger WP sites and honestly it can get messy real fast once you’re sitting on a few hundred posts.
Curious how people in agencies actually handle this in the real world. Do you guys keep it pretty strict with pillar/cluster structure and only link within a filtered layer, like shared tags, custom fields, or content intent? Or are you running a more automated setup with embeddings / similarity search and then manually approving the suggestions?
I’m trying to avoid the usual chaos where every post gets random links shoved into it and the whole thing turns into internal link soup. My current thinking is:
pillar pages stay as hubs
cluster posts only link where it actually makes sense
link suggestions should be filtered by topic / tag / ACF, not just keyword matches
AI can suggest anchors, but a human should still approve them
Would love to hear how others are doing this at scale. What’s your workflow for keeping it clean without spending your whole life on internal linking?
thank you