eCom Product details writing question

[Mr.warrior]

I am currently writing product details by help of AI. Is it harmful for SEO or this is okay?

Also do I need to work manually on it? Please guide me in writing product details.

Thanks

 

[tazarbm]

I am one of the big haters of AI on the forum, so I don't recommending using AI anyway.

This being said, using AI particularly for product descriptions is double bad as the AI doesn't use your products so it can't know shit about what's good or bad about those products.

Now, if your products are common and bland, boring stuff (t-shirts or mugs for example), you could use AI since there's not a lot of information that's unique to such common products that you can use.

But if you're talking about more complex products (gadgets and other tech stuff), then I wouldn't use AI as these products can be so complex that you can definitely come up with unique descriptions for them.

I know this because I was tasked with the same thing by the company that I've worked for in 2014, they were selling industrial electronics (PIDs, termographs, sensors for various environments / substances, etc), so one of the things that I've been tasked with was to make the descriptions for all of our products SEO-friendly... Ok, back then there was no AI, that's true! But even so, the AI would have not been capable of delivering high quality (and personalized, of course, since that's the most important part of writing product descriptions) for our products since it's not a human so it can't feel / know what's good or bad about those products...

And besides, google are pretty good at detecting patterns (or templates, as it's the case with AI content), so if all of your products have the same content patterns it's gonna be obvious to google that zero effort had been put into those products, which - on its own - might not be bad. But google track everything, and if they see that your visitors are also put off by those bland, copycat descriptions that's going to hurt for sure...

Moral of the story: just put the effort in, for the sake of your visitors if not for any other reason. Despite of its hype and situational advantages the AI still can't compete with humans, so no matter if you're going to write those descriptions all by yourself, or later on "humanize" (god, how I hate this word!) them, you're still going to need to add a human touch to the AI slop eventually. So, why not do the right thing properly from the beginning then?

 

[Mr.warrior]

I am one of the big haters of AI on the forum, so I don't recommending using AI anyway.

This being said, using AI particularly for product descriptions is double bad as the AI doesn't use your products so it can't know shit about what's good or bad about those products.

Now, if your products are common and bland, boring stuff (t-shirts or mugs for example), you could use AI since there's not a lot of information that's unique to such common products that you can use.

But if you're talking about more complex products (gadgets and other tech stuff), then I wouldn't use AI as these products can be so complex that you can definitely come up with unique descriptions for them.

I know this because I was tasked with the same thing by the company that I've worked for in 2014, they were selling industrial electronics (PIDs, termographs, sensors for various environments / substances, etc), so one of the things that I've been tasked with was to make the descriptions for all of our products SEO-friendly... Ok, back then there was no AI, that's true! But even so, the AI would have not been capable of delivering high quality (and personalized, of course, since that's the most important part of writing product descriptions) for our products since it's not a human so it can't feel / know what's good or bad about those products...

And besides, google are pretty good at detecting patterns (or templates, as it's the case with AI content), so if all of your products have the same content patterns it's gonna be obvious to google that zero effort had been put into those products, which - on its own - might not be bad. But google track everything, and if they see that your visitors are also put off by those bland, copycat descriptions that's going to hurt for sure...

Moral of the story: just put the effort in, for the sake of your visitors if not for any other reason. Despite of its hype and situational advantages the AI still can't compete with humans, so no matter if you're going to write those descriptions all by yourself, or later on "humanize" (god, how I hate this word!) them, you're still going to need to add a human touch to the AI slop eventually. So, why not do the right thing properly from the beginning then?

We actually get all the prodcut information from 1688. Just simple products already being sold over the interenet. And we get only product specification. In this matter what do you suggest?

 

[tazarbm]

And we get only product specification.

what do you mean by "product specification"?

In this matter what do you suggest?

not sure what you mean by the above, but if the products are similar / have little info to write about you can split them into categories and make description for the whole category and be done with it! (and yes, I still wouldn't use the AI )

 

[Project Limitless]

I don't see any problem is writing product description using AI as long as it gets the job done.

Ranking an ecom website is difficult as it is, product description, unless you're writing a 1000 word description won't play a significant role anyway. Create a blog for your store if you want organic traffic.

 

[TechnoTycoon]

You can use ai and I think you should but the big problem is we depend much on it. We need to mix our thoughts experiences with it.

 

[solomoniya6]

investing time in manually crafting unique descriptions for complex products yields significant SEO benefits. Testing this on a client's electronics e-commerce site, where we replaced AI-generated descriptions with human-written ones, resulted in a 27% increase in organic traffic and a 12% boost in conversions within 12 weeks. Moreover, I limit the use of AI to basic research and data gathering, then use that information to create personalized, engaging product descriptions that resonate with customers, as this approach has consistently delivered better rankings and sales. For instance, one product jumped from position 25 to 7 in 6 weeks after rewriting its description to include specific, human-centric benefits and unique selling points.

 

[Monsterer]

Using AI to write product details is not harmful for SEO as long as the content is high-quality, unique, and useful. Google cares about value, not whether it was written by AI. The problem happens when the content is generic, duplicated from suppliers, or poorly optimized.

Yes, you should manually improve it. Use AI for the first draft, then edit it by adding your main keyword in the title and first paragraph, including related keywords naturally, adding clear benefits (not just features), bullet points, FAQs, and internal links. Make sure it sounds natural and solves a real problem.

Keep each product page 300–600 words (depending on competition), optimize images with ALT text, and avoid copy-paste manufacturer descriptions.

AI is fine. Human optimization is what makes it rank and convert.

 

[SMM Vero]

AI product descriptions aren’t harmful by default. Google doesn’t care who wrote it, it cares whether it’s useful, unique, and actually helps the user.

the problem is most AI product content ends up:

– generic
– repetitive
– similar to every other store
– thin on real value

that’s what hurts.

best approach: use AI for the draft, then improve it manually.

add:

– specific use cases
– real benefits (not just features)
– comparisons
– FAQs
– sizing/technical clarity
– anything unique about your offer

don’t just rewrite manufacturer descriptions. that’s where people get stuck.

AI is fine as a tool. just don’t let it publish bland copy at scale without adding something real.

 

[Darkmancer]

Using AI is totally fine to get a draft going, just don't copy-paste blindly. You gotta manually check everything for accuracy and add your brand's unique voice, or it'll read like generic fluff that doesn't convert

 

[GrowthBeast]

I am currently writing product details by help of AI. Is it harmful for SEO or this is okay?

Also do I need to work manually on it? Please guide me in writing product details.

Thanks

See I am telling you this from experience, AI will only bring your website down. Previously, I reviewed a website that was doing the same. So I recommended them I will give them the product descriptions that will be human-written. And it was soon enough that the website actually started to perform well. Obviously, you are not Amazon that everything will rank. So you need to work smarter and harder.