BM and Personal Account, which is better?

[Vin Agency]

During the time when Facebook is having strong sweeps on BM. In your opinion, in the long run with Facebook, will personal accounts or BM be more stable?

 

[jack leder]

BM accounts are much more stable than personal accounts

 

[Dambam Agency]

Have you heard of BM Scan? I think you will like it

 

[BET365DAYS AGENCY]

Each type of advertising account has its own stability and depends on your purpose of use. Personal advertising accounts are rarely scanned but difficult to scale up. BM advertising accounts are easier to scan but easy to scale up.

 

[CHUCKOAK]

Bm accs obviously. Although personal accounts are good if you're just starting off but that really depends on your needs.

 

[sociabuy]

In the long run, verified personal accounts tend to be more stable, but for scaling and ad spend you’ll still need BMs. Best is to build trust on personal, then attach BMs carefully — keep both warmed and diversified.

 

[DCT Windy Agency]

With BM, I like these three things:
1 The BM can increase the limit for creating additional ad accounts.
2 The credit line privilege dedicated to the BM.
3 The ability to enable 2FA (Two-Factor Authentication) to protect the assets belonging to the BM.

With personal ad accounts, I like them too, because they have a lower risk of being restricted than a BM.
-> For long-term , choose the BM

 

[Checkmate Ads Agency]

In the long run, personal accounts are usually more stable since they’re tied to real identities. However, verified BMs with good history and consistent spend can also be reliable if managed carefully.

 

[LUCKY AGENCY MEDIA]

BM accounts are better for long-term scaling and management, but personal accounts can be more stable during strict reviews it depends on your strategy.

 

[Nigel Moran]

A Business Manager (BM) account is ideal for safely overseeing several assets, whereas a personal account is more suitable for individual or smaller ad operations.

 

[Vin Agency]

BM accounts are much more stable than personal accounts

Yes, but I'm getting scanned a lot and dying a lot of BM. At this point I'm still prioritizing my personal account

 

[Vin Agency]

Have you heard of BM Scan? I think you will like it

I've heard of it. But I don't know how it works.

 

[Vin Agency]

Each type of advertising account has its own stability and depends on your purpose of use. Personal advertising accounts are rarely scanned but difficult to scale up. BM advertising accounts are easier to scan but easy to scale up.

You are right. Personal accounts are hard to scale. But BM is more prone to being swept. I think both should be used to suit different situations.

 

[Vin Agency]

In the long run, verified personal accounts tend to be more stable, but for scaling and ad spend you’ll still need BMs. Best is to build trust on personal, then attach BMs carefully — keep both warmed and diversified.

I am using both. But these days I am being scanned a lot of bm accounts

 

[Nova Agency]

In the long run, BM is more stable and sustainable, because it is prioritized by Meta for businesses, easier to appeal and more professionally managed than personal accounts.

 

[Angel Han]

According to the current trend, BM has higher stability, but personal accounts are still more flexible when running retail. Depending on your goals, you can combine both to optimize efficiency.

 

[BBIM AGENCY]

Every ad account type serves a different purpose. Personal accounts offer more stability and lower risk, while BM accounts allow greater flexibility and scaling potential but face stricter checks. The ideal setup is to maintain trusted personal accounts and use warmed, diversified BMs to expand safely over time.

 

[SynerArc Media]

Business Manager is better for scaling and managing assets, but personal accounts often feel more stable — the best approach is to use both properly and stay fully compliant.

 

[RapidWorkers]

During the time when Facebook is having strong sweeps on BM. In your opinion, in the long run with Facebook, will personal accounts or BM be more stable?

Over time verified business managers generally offer greater stability, though personal accounts may experience fewer compliance reviews

 

[Quadra Agency]

In the long run, BM is more stable because it is prioritized and supported better by Facebook than personal accounts.