They are promoting their ads network everywhere. Where will.that spend come from ?I just started looking at Reddit Ads, and their suggested CPC is $3–$4 per click. That seems insanely high for small campaigns. Has anyone actually run campaigns here efficiently without blowing their budget?
Try starting with a CPM (cost per mille) bidding model instead of CPC. Reddit's audience often engages better with awareness style ads, and you might get more reach for your budget to test what converts.I just started looking at Reddit Ads, and their suggested CPC is $3–$4 per click. That seems insanely high for small campaigns. Has anyone actually run campaigns here efficiently without blowing their budget?
$3–$4 is normal there, smaller subs usually cost less but volume drops a lot.I just started looking at Reddit Ads, and their suggested CPC is $3–$4 per click. That seems insanely high for small campaigns. Has anyone actually run campaigns here efficiently without blowing their budget?