Yeah! when you make an site migration from your old domain to new domain it will drop your traffic and also your old articles will also deindexed by the robot. This will happens ever. In this case you need to check and get correct on the following:If a site migration causes a sudden 40% traffic drop, what’s your first 5-step recovery plan?
Yeah! when you make an site migration from your old domain to new domain it will drop your traffic and also your old articles will also deindexed by the robot. This will happens ever. In this case you need to check and get correct on the following:
1. Check whether you have submitted your new domain site map to the google.
2. Check if any technical issues on your domain.
3. Make sure all old URL's properly redirect to the right new ones.
4. Find and restore any important pages that got lost.
5. Make recrawl again and wait for couple of days and check again.
I’d start by checking tracking setup, comparing old vs new URLs, fixing redirects, looking for technical SEO issues, and then requesting reindexing in Google Search Console.
Check 301 redirects, fix missing or wrong mappings. Verify indexation in GSC. Restore lost on-page elements. Audit technical SEO issues. Resubmit sitemap and request reindexing for key pages to recover traffic quickly.
Check redirects, fix broken links, review sitemap, compare old vs new content, and monitor Search Console for errors.
I’m grateful for your kind words.
- Check if the migration is successful (check log to find any errors)
- Check GSC for errors & insights (significant drop in traffic for a few keywords could mess things up)
- Turn on 404 monitor in your SEO plugin to find & fix broken pages
- Submit sitemap if not done already
- Compare old vs new keyword-traffic metrics and manually visit top pages to confirm that everything is working as expected
Check redirects and sitemap right away — migration often breaks those. Then audit GSC and fix lost pages to recover rankings fast.If a site migration causes a sudden 40% traffic drop, what’s your first 5-step recovery plan?