How Your Store Can Appear in ChatGPT Recommendations

[vlad_x]

​

ChatGPT now suggests products to users based on purchase-related queries like:

“Best gift for a geek ”
or
“Glasses with camera under $500”

And these are not ads — they’re organic recommendations powered by OpenAI’s search engine.

How can your store get featured?​

Allow access for OAI-SearchBot​

ChatGPT uses its own crawler — OAI-SearchBot. Make sure it's not blocked in your robots.txt or server settings. If the bot has access, your products will be indexed and linked with UTM tags:​

utm_source=chatgpt.com & utm_medium=openai.com​

Join the OpenAI Product Feed Program​

OpenAI is testing direct product feeds that allow merchants to upload their inventory. This ensures accurate and up-to-date product visibility.​

To apply:

• Fill out your name, email, and store URL
• Choose your niche (e.g., electronics, fashion, home goods)
• Wait for the feed upload process to begin

Bottom Line:
By following these steps, you can:

Get listed in ChatGPT recommendations
Drive direct traffic from chatbots via UTM links
Expand global visibility of your products
Link: https://openai.com/chatgpt/search-product-discovery/
I have compiled more detailed information about website optimization for GPT, happy to assist!

 

[netproxy]

I had no idea ChatGPT even suggested products , how do they decide which stores show up. Is there a signup or something.

 

[RichMedusa]

This is a useful guide, thanks for sharing - being featured and recommended by ChatGPT can be really useful to generate more sales and traffic

 

[vlad_x]

I had no idea ChatGPT even suggested products , how do they decide which stores show up. Is there a signup or something.

They added this information on April 25, 2025. That is, if you request: "Where is the best place to buy an orange iPhone 17 on Koh Samui?" then it will recommend registered product feeds and sites.

 

[Rem00se]

How this works for service based businesses? >.<

 

[vlad_x]

How this works for service based businesses? >.<

I can help you. It works the same way as SEO.