My Go-To Link Building Strategy: The Pyramid Method

[ShareeSEO]

Hey BHW Family,

Just wanted to share a bit about one of the simplest yet most effective link building approaches I’ve been using for the past 2 years, The Pyramid Strategy.

I know a lot of people throw the term around, but trust me, when done right, it still works like a charm, especially if you're into ranking affiliate sites, local SEO, or even CPA offers.

What’s Pyramid Strategy in Simple Terms?
Basically, it’s all about tiering your links:
Tier 1: High-quality links (guest posts, niche edits, clean PBNs) → direct to money site.

Tier 2: Medium links (Web 2.0s, profiles) → point to Tier 1.

Tier 3: Spammy/automated links → point to Tier 2.

What’s worked for me:

Keep Tier 1 super clean.

Don’t overdo anchor text.

Always drip feed—no sudden blasts.


It’s safe, scalable, and still effective in 2025.

Anyone else here still using pyramids? Curious to hear how deep you guys go.

 

[Fresh Ideas Marketing]

This works from last 10 years or more people just change the name of links to sell.

 

[ShareeSEO]

This works from last 10 years or more people just change the name of links to sell.

Absolutely agree! I believe this strategy will continue to work for the next 10 years. Without strong link chains, building authority becomes really tough.

 

[artificials]

Is it bad if tier 2 links i e profile, web2 -> points to the main site directly?

 

[ShareeSEO]

It’s not bad if your tier 2 links are decent quality and look natural. Just avoid spammy, mass made profiles pointing straight to your site. Mix up anchors, keep the link velocity steady, and focus on relevance. If the links are clean, pointing some directly wont hurt.

 

[432Bradley]

Great advice. Thank you

 

[laur.laurix]

When I was young in 1930 this method was called link wheels.

 

[Akinyande ayo]

Is it bad if tier 2 links i e profile, web2 -> points to the main site directly?

How is it tier links or pyramid then?

 

[Murtaza5647]

Great breakdown! I still use pyramid links too—when done right, they’re unbeatable for long-term rankings.

 

[alonelywriter]

By keeping tier 1 super clean.
What type of backlinks are we talking about here? Niche PBNs? Niche Guest posts? Forums? Or anything that is niche for your project.

 

[artificials]

How is it tier links or pyramid then?

I meant quality of those links or they impose danger to site if applied directly.

 

[Akinyande ayo]

I meant quality of those links or they impose danger to site if applied directly.

A manually built web 2 and profile links can be pointed to money site without issues as long as you maintain a good frequency

 

[ContentOptimizer]

Good method. Useful to me, thanks for your sharing.

 

[ymx]

Thank you very much for sharing, I am enjoying it Thank you very much for sharing. If you use a pyramid strategy, then the upper layer uses very pure links. What kind of links should be used for the product pages at the bottom layer? For example, WEB2.0? Social tags? Create a personal profile?