I Need an advice !

[Uzirex]

Hello Eveyone, I start a content hub before 2 months and now there's no more low keyword difficulty that i can use and rank for in my country or in my niche and i tested some medium keyword difficulty and i didn't rank . What do u think is it time to spend some money on backlinks ? i was only working on my content hub and i raised my domaine authority score from 2 to 7 and i never work on backlinks .

 

[tazarbm]

backlinks can help, but it's not guaranteed.

First of all, what type of keywords did you target (information, transactional, commercial, etc)?

Secondly, how on Earth did you raise the authority without backlinks?? (this is more of a curiosity of mine rather than a solution to your problem, sorry )

Regardless, you should check (with a VPN) how the SERPs look for your target keywords because it's possible that you'll never rank for the keywords you're targeting (that's why I asked what type of keywords you've targeted)

Thirdly, did you use internal links? Because this is pretty important lately, so you gotta get your internal linking on par...

I might have more questions after this, but answer these 3 first if it's no problem

 

[Frederik Michiel]

Dont buy backlinks. Its a scam. Never seen any proof. Only manipulated case studies.

 

[CharlieDegen]

Make some YouTube videos about your content hub and link & drive traffic to your website.

Do this with other reputable authority platforms: X, Medium, Reddit etc.

This will create a circle of credibility around what youre doing.

Good luck.

 

[Groot Agency]

what country are you in

 

[MajestySEO]

Based on your experience, it sounds like you are doing a good job building your content hub. However, Its important to keep in mind that SEO is a combination of factors. While content is key, backlinks play an important role in boosting rankings. Rather than investing in random backlinks, focus on acquiring high quality, relevant backlinks from authoritative sites in your niche. Try targeting long tail keywords. It’s a marathon, not a sprint, so be patient and keep optimizing your approach.

Using YouTube, Medium, Reddit, and other platforms can help with exposure, but ads can lead to a drop in traffic once the campaign ends. Ads offer short term boosts, but long term growth relies on quality content and backlinks.

Best of luck!

 

[dirtydave27]

i have had plenty of success with backlinks raising authority. What you don't want to do is just buy links to buy them and in hope they increase your traffic or authority. You need to do research and build your own link portfolio. There are a lot of scams out in the world and it's easy to manipulate or exploit backlinks like mentioned before. However, they're not all scams.

 

[NeedMyLink]

Look at what's working on high ranking sites in your niche - what kind of links do they have? Guest posts, niche edits, HARO links, whatever. If you have a limited budget, start with strategic outreach or even high-quality PBNs if you know what you're doing. Buying links blindly won't fix weak on-page SEO, so check that out too.

 

[dahu888999]

Hello Eveyone, I start a content hub before 2 months and now there's no more low keyword difficulty that i can use and rank for in my country or in my niche and i tested some medium keyword difficulty and i didn't rank . What do u think is it time to spend some money on backlinks ? i was only working on my content hub and i raised my domaine authority score from 2 to 7 and i never work on backlinks .

Yes, now might be the time to start investing in some backlinks, especially if your content is already well optimized but your rankings are still stagnant. Increasing your domain authority (DA) from 2 to 7 shows that you have some organic growth, but to break through medium-difficulty keywords, the push from external links will be very important.

How to invest in backlinks effectively?
1. Choose the right backlink strategy
High-quality manual backlinks (preferred)

Guest Posting: Post articles on industry-related websites and bring back links
Resource Links: Contact relevant websites and add your content to their recommended resources
HARO (Help a Reporter Out): Provide professional insights and get backlinks from news websites
Competitor backlink analysis: Use Ahrefs/Semrush to check competitors' backlinks and copy their link sources
Paid backlinks (risky but effective)

PBN (Private Blog Network): If you are willing to take risks, you can buy PBN backlinks, but make sure the quality is high
Backlink Marketplace (Legiit, Konker, Seoclerks): Choose DR 30+ and real traffic sites to buy backlinks
Sponsored Posts: Directly pay to publish content on high DA sites and bring your links
2. Backlink rhythm and diversification
Avoid a surge in backlinks in a short period of time, and try to let the backlinks grow naturally (5-10 high-quality backlinks per week)
Diversify the types of backlinks: Mix and use high DA sites, forums, social media, blog comments, make sure the links look natural
Deep links: Don’t just promote the homepage, but also link to your important pages (pillar content)
3. Combine content upgrades
Create "linkable assets": such as exclusive research, data reports, industry guidelines, attract high-quality external links
Internal link optimization: Improve internal links on the website and enhance the weight transfer between pages
Conclusion
Your content has established a foundation, now it’s time to invest in external links to improve rankings. But it is recommended:

Start with manual high-quality external links (Guest Post, HARO, competitor external links)
Avoid low-quality, spam external links, which may lead to penalties in the long run
Control the pace of external link growth, don’t increase too many external links in a short period of time
If you have a certain budget, you can consider PBN or sponsored articles, but you need to be cautious. What is your current budget range? This will recommend a more suitable external link strategy.

 

[embossitworld]

Yes, it’s a good time to start investing in backlinks. Since you have already improved your domain authority from 2 to 7 with quality content, backlinks can help boost your rankings for medium-difficulty keywords. Focus on getting high-quality, relevant backlinks from trusted sites in your niche. Guest posts, niche edits, and outreach strategies can be effective. Keep creating valuable content while building backlinks for better results.

 

[Frederik Michiel]

BACKLINKS ARE NO PART OF THE ALGO !!!!!

You all dont know that Google is fully aware of the fact that 95% of the backlinks are fake and only have a purpose to mislead them?
So when they know, they still would use them to present non-optimal SERP's? Only reason they would do, is they really want other search engines to take over their dominant position.
Sounds logical?

They already have a system where less then the best results are placed at the top. Its called AdWords. But they make money with AdWords. And there is a strict policy to even get approved for a certain keyword because Google wont trash their search engine even for money.

So they would trash their search engine just to remain your faith in backlinks?

Please wake up.

And spare me your so called proof. Casestudies is not proof. And sample of 1 neither.
Any recent academic style proof which i cant easily refute? I pay you 100$

 

[Uzirex]

backlinks can help, but it's not guaranteed.

First of all, what type of keywords did you target (information, transactional, commercial, etc)?

Secondly, how on Earth did you raise the authority without backlinks?? (this is more of a curiosity of mine rather than a solution to your problem, sorry )

Regardless, you should check (with a VPN) how the SERPs look for your target keywords because it's possible that you'll never rank for the keywords you're targeting (that's why I asked what type of keywords you've targeted)

Thirdly, did you use internal links? Because this is pretty important lately, so you gotta get your internal linking on par...

I might have more questions after this, but answer these 3 first if it's no problem

First, i target informational and transactional keywords. and the authority raised from 2 to 7 because of the content quality , yes i did internal linking i told you in the post im doing i content hub so it must be internal linking there

 

[tazarbm]

First, i target informational and transactional keywords. and the authority raised from 2 to 7 because of the content quality , yes i did internal linking i told you in the post im doing i content hub so it must be internal linking there

I still don't think you can increase authority with content, you must have acquired some backlinks that you're not aware of.

No matter, there are still a few things that are weird / would need more details. Like for example...

1) you said you're working on your content hub and that - as a result of this - you do have internal links. But we don't know how good your content hub is and how good your internal linking is.

Like, are you linking all of the relevant pages, or did you leave some of them out? Because orphaned pages can drag your site down, so it's best to interlink everything.

2) the content hub itself... which keywords does it target, and what is its structure?

Because, from what I know, purely informational sites don't rank as well nowadays, so you gotta have some ecom / store / business stuff attached to your blog or else you might not rank at all and this is weird because if you DO have an ecom / store / business attached to your blog in order to rank you will still want to target informational keywords as those are usually the easiest to rank.

Weird and confusing, I know. But that's where we are....

3) in your initial post you said that you've "tested some medium competition keywords" but tested is very ambiguous here. You've tested HOW? You published articles around a few keywords (and did you include them in your content hub and interlink them properly, or you just published them on the side and checked if they rank?), waited for 1-2 weeks to see if they rank, you noticed that they didn't and then removed the content around those keywords? Or how exactly did you test this?

4) I've heard that trust is a huge ranking factor nowadays, even bigger than backlinks and if this is the case your site probably has no trust with google, which is probably why you're not ranking.

I've no idea how google assesses trust, but I have a feeling that social media is part of it. I could be wrong, of course, but even so, having social media presence as a business might pay off in terms of traffic and trust with google, so if you don't have social media accounts yet on sites like Twitter, Instagram, LinkedIn, etc I think you should get them.... And also build a following on them too, of course, otherwise I don't think it's helping....

5) backlinks can still work, but - especially if your site is fresh - I would focus only on quality backlinks, ie. quality PBNs, quality niche edits, and quality guest posts. You can throw some foundation links in there if you want, just keep it under the radar and focus on quality at first.

6) when you say there are no more low difficulty keywords to target are you confusing long tail keywords with low difficulty keywords? Because, it's true that - most of the times - these 2 are synonyms. But there are also long tail keywords that are brutal to rank for, so when you search for low difficulty keywords don't assume that short keywords (2-4 words long) keywords can't be low difficulty. Probably that most of the time they won't be low difficulty since short keywords tend to have search volume, and search volume usually implies medium to high difficulty, but just analyze the SERPs carefully for every keyword that you feel is a good fit for your site, and don't just trust in the difficulty score that Ahrefs / Semrush gives.

This being said, if there really are no keywords left anymore for you to target (many niches are indeed limited in how many keywords they can use) focus on building your site's authority and trust (ie. get backlinks, work on your site's on-page SEO and social media), and - while you're waiting to get rank - focus on building up the traffic in other ways (reddit, YT, etc).

Also, there might be a google update in the working, so I wouldn't stress about the ranking just yet. Take advantage of the next 1-3 weeks that might still be uncertain to improve your site (internal linking, technical errors, site structure, ease of navigation and crawlability, content optimization and improvement, CWV scores, etc) and if after 3 weeks nothing changes (you still don't get impressions or clicks, or you don't move up the SERPs) it's most likely you are being sandboxed, or your site is too weak and needs more authority (ie. backlinks). Of course, it's possible it might need trust more than backlinks, but I have no idea how to build trust, so work on your site's SEO and social media presence in the meantime...

But like I said, you probably need to have some business / ecommerce component attached to the site as - despite of how much I hate this - google really does favor men in suits and will make the SERPs exclusive to businesses in the near future, so probably the era of purely informational sites (blogs) is over

 

[Frederik Michiel]

BACKLINKS ARE NO PART OF THE ALGO !!!!!

You all dont know that Google is fully aware of the fact that 95% of the backlinks are fake and only have a purpose to mislead them?
So when they know, they still would use them to present non-optimal SERP's? Only reason they would do, is they really want other search engines to take over their dominant position.
Sounds logical?

They already have a system where less then the best results are placed at the top. Its called AdWords. But they make money with AdWords. And there is a strict policy to even get approved for a certain keyword because Google wont trash their search engine even for money.

So they would trash their search engine just to remain your faith in backlinks?

Please wake up.

And spare me your so called proof. Casestudies is not proof. And sample of 1 neither.
Any recent academic style proof which i cant easily refute? I pay you 100$

1000$ !

 

[Uzirex]

I still don't think you can increase authority with content, you must have acquired some backlinks that you're not aware of.

No matter, there are still a few things that are weird / would need more details. Like for example...

1) you said you're working on your content hub and that - as a result of this - you do have internal links. But we don't know how good your content hub is and how good your internal linking is.

Like, are you linking all of the relevant pages, or did you leave some of them out? Because orphaned pages can drag your site down, so it's best to interlink everything.

2) the content hub itself... which keywords does it target, and what is its structure?

Because, from what I know, purely informational sites don't rank as well nowadays, so you gotta have some ecom / store / business stuff attached to your blog or else you might not rank at all and this is weird because if you DO have an ecom / store / business attached to your blog in order to rank you will still want to target informational keywords as those are usually the easiest to rank.

Weird and confusing, I know. But that's where we are....

3) in your initial post you said that you've "tested some medium competition keywords" but tested is very ambiguous here. You've tested HOW? You published articles around a few keywords (and did you include them in your content hub and interlink them properly, or you just published them on the side and checked if they rank?), waited for 1-2 weeks to see if they rank, you noticed that they didn't and then removed the content around those keywords? Or how exactly did you test this?

4) I've heard that trust is a huge ranking factor nowadays, even bigger than backlinks and if this is the case your site probably has no trust with google, which is probably why you're not ranking.

I've no idea how google assesses trust, but I have a feeling that social media is part of it. I could be wrong, of course, but even so, having social media presence as a business might pay off in terms of traffic and trust with google, so if you don't have social media accounts yet on sites like Twitter, Instagram, LinkedIn, etc I think you should get them.... And also build a following on them too, of course, otherwise I don't think it's helping....

5) backlinks can still work, but - especially if your site is fresh - I would focus only on quality backlinks, ie. quality PBNs, quality niche edits, and quality guest posts. You can throw some foundation links in there if you want, just keep it under the radar and focus on quality at first.

6) when you say there are no more low difficulty keywords to target are you confusing long tail keywords with low difficulty keywords? Because, it's true that - most of the times - these 2 are synonyms. But there are also long tail keywords that are brutal to rank for, so when you search for low difficulty keywords don't assume that short keywords (2-4 words long) keywords can't be low difficulty. Probably that most of the time they won't be low difficulty since short keywords tend to have search volume, and search volume usually implies medium to high difficulty, but just analyze the SERPs carefully for every keyword that you feel is a good fit for your site, and don't just trust in the difficulty score that Ahrefs / Semrush gives.

This being said, if there really are no keywords left anymore for you to target (many niches are indeed limited in how many keywords they can use) focus on building your site's authority and trust (ie. get backlinks, work on your site's on-page SEO and social media), and - while you're waiting to get rank - focus on building up the traffic in other ways (reddit, YT, etc).

Also, there might be a google update in the working, so I wouldn't stress about the ranking just yet. Take advantage of the next 1-3 weeks that might still be uncertain to improve your site (internal linking, technical errors, site structure, ease of navigation and crawlability, content optimization and improvement, CWV scores, etc) and if after 3 weeks nothing changes (you still don't get impressions or clicks, or you don't move up the SERPs) it's most likely you are being sandboxed, or your site is too weak and needs more authority (ie. backlinks). Of course, it's possible it might need trust more than backlinks, but I have no idea how to build trust, so work on your site's SEO and social media presence in the meantime...

But like I said, you probably need to have some business / ecommerce component attached to the site as - despite of how much I hate this - google really does favor men in suits and will make the SERPs exclusive to businesses in the near future, so probably the era of purely informational sites (blogs) is over

1) The internal linkins is in all the relevant articles that share the same main topic .
2) i have a supplements brand my content isn't only informational i use the content hub to brig traffic and sales not only traffic , and u said mywebsite doesn't have trust and that's why im not ranking i don't know what u exactly mean if u are talking about authority u are right , im ranking in some keywords 2nd 3rd ... , and the reaseon thatim not ranking in the high or medium difficulty keywords basically because i have a low authority score and less ranked keywords ,
3) For the low diff keywords yes there's no more keywords that can help me in my niche until now i published like 80 articles and i used short tail and long tail keywords and also in my country people doesn't search a lot in health and nutrition niche they ask a friend or a doctor or someone who has the same issue so that's why there's low keywords that i can use and the keywords are so picky.
Thanks for your advice

 

[tazarbm]

1) The internal linkins is in all the relevant articles that share the same main topic .
2) i have a supplements brand my content isn't only informational i use the content hub to brig traffic and sales not only traffic , and u said mywebsite doesn't have trust and that's why im not ranking i don't know what u exactly mean if u are talking about authority u are right , im ranking in some keywords 2nd 3rd ... , and the reaseon thatim not ranking in the high or medium difficulty keywords basically because i have a low authority score and less ranked keywords ,
3) For the low diff keywords yes there's no more keywords that can help me in my niche until now i published like 80 articles and i used short tail and long tail keywords and also in my country people doesn't search a lot in health and nutrition niche they ask a friend or a doctor or someone who has the same issue so that's why there's low keywords that i can use and the keywords are so picky.
Thanks for your advice

I don't think I can help then, sorry...

I would suggest that you raise the authority of your site by a lot (over 30 DR) but to get there you'd probably have to spend $1000s, or $10s of 1000s on quality backlinks, and I don't think you want to do this

But the supplements industry is pretty tough... and it might require EEAT too, which is a whole discussion in itself...

Anyway, I still think you should establish social media presence (extra traffic never hurts, and social media can also help with building trust, which is very important nowadays), but other than this I don't know what else to recommend besides backlinks and / or building EEAT, sorry...

 

[backlinkindexer]

Hello Eveyone, I start a content hub before 2 months and now there's no more low keyword difficulty that i can use and rank for in my country or in my niche and i tested some medium keyword difficulty and i didn't rank . What do u think is it time to spend some money on backlinks ? i was only working on my content hub and i raised my domaine authority score from 2 to 7 and i never work on backlinks .

if your content is good and useful, you could rank long-tail keywords even without backlinks. So make sure you find good keywords and have internal content support that keywords first.