Competitor aged domain ranks for high value KWs with no anchors

[garyglobe]

Hi everyone,

I'm trying to understand how it would be possible for an aged domain that has no relevant anchor backlinks to rank for a wide range of high value keywords.

The aged domain is a static one page site that when you click on any part of it, you are redirected to the target site. When I check the target sites profile it has no backlinks linking to it. They repeat this process as it the aged site always gets penalised after a while.

I have no idea how it is possible so I am curious to see if anyone might have some ideas.

 

[crazyJon]

Very interesting, can you please share the domain/website in PM?

 

[golodaevamaria]

aged domain likely leverages its historical authority to rank temporarily, but without strong backlinks it’s penalized over time this is a common churn and burn seo tactic

 

[garyglobe]

aged domain likely leverages its historical authority to rank temporarily, but without strong backlinks it’s penalized over time this is a common churn and burn seo tactic

The thing is that is starts with no traffic and then starts to increase over the months. I checked new backlinks in the last 3 months and nothing new appears or is really poor quality with no relevant anchors.

 

[GeeLark AI]

When I check the target sites profile it has no backlinks linking to it. They repeat this process as it the aged site always gets penalised after a while.

Could be because of algo dancing or else, how long have you seen the site stay at the top of the rankings?

 

[garyglobe]

Here is the profile of the site https://ibb.co/f0svDdM

It has been climbing and recently it is starting to grab all of the top spots. This is in the pharma industry so I am noticing Amazon and other providers coming in.