AlexAkimbo
Power Member
- Nov 16, 2021
- 781
- 1,073
When it comes to affiliate programs key thing is to find and match offer with potential customers (geographic region, special interest, etc.) + constant research and optimisation. That’s one of main reasons why somebody succeeds and somebody’s not. Simply saying- “Knew your offer and knew your customer”.
Let’s have an example. You have an offer for McAfee antivirus with worldwide coverage. Firstly you have to launch it worldwide to see what “traffic converts most” (which countries are buying it actually), than you optimise that offer to cover only those (or that) country to drill down and check and find proper audience (city, region, education, how old they are, female/male, which os they use, etc.)
I am simplifying this and someone will tell me that that’s not how it works and it will be mostly true (except for media buyers) but you have to start from somewhere
Let’s have an example. You have an offer for McAfee antivirus with worldwide coverage. Firstly you have to launch it worldwide to see what “traffic converts most” (which countries are buying it actually), than you optimise that offer to cover only those (or that) country to drill down and check and find proper audience (city, region, education, how old they are, female/male, which os they use, etc.)
I am simplifying this and someone will tell me that that’s not how it works and it will be mostly true (except for media buyers) but you have to start from somewhere