Scale?

[zeehman]

Just Wondering! How Do You guys scale Your Profitable Keyword. Do You Plug It in adwords keyword tool & See related keywords. Do You figure out the demographic traffic.

..................Please Explain how..............thanks!

 

[oni3350]

Pump more money into that set of keywords so you can get more traffic and therefore more money.

Easy.

That and also find related keywords and test them out to find out if they are profitable.

 

[zeehman]

Pump more money into that set of keywords so you can get more traffic and therefore more money.

Easy.

That and also find related keywords and test them out to find out if they are profitable.

thanks...........Thats what I though too!!!!

 

[maxmymoney]

You should be using a keyword tracking program so you can see what keywords are actually bringing in sales. Once you figure this out and get a consistent conversion rate, you basically decide how much money you want to make my increasing your bid for converting keywords.

A small ROI can still bring in more money over playing it safe with low bids because with more of the right traffic will bring in more sales. This is true if your conversion rate stays consistent

You can afford to pay a little more and still bank big when you know what keywords got buying power.

Lets say your bidding .20 a click. Your landing page conversion rate is
3% and your product commission is $30

If Bidding .20 per click got you 100 visits per day @ 3% conversion rate

100 clicks = $20 ad spend, Sales 3 @ $30 = $90, ROI = $70 Daily

Now if bidding .60 cents a click got you 500 clicks per day

500 clicks = $300 ad spend, Sales 15 @ $30 = $450, ROI = $150 Daily

In this case you would have more than doubled your ROI by spending $280 more daily.

Understanding and mastering your metrics will put you in a position to practically control your profit.

Spending $500 a day too only make $100 profit daily is not to uncommon in the internet marketing world.