Facebook Reach For Links Gone

[iluvatoq]

Do any other page owners have seen a steep decline in reach and link clicks from April first? We have a network of pages and had some decent traffic but declined a lot since this month.
Any other people having this?

 

[Relic480]

not just you. me as well

 

[iluvatoq]

Ok, well i have like 10 people in my network that tell the same. All since the first of April.

 

[SOCIAL MEDIA MARKETING]

April-May-June the number of traffic drops during the year, all categories and platforms

 

[Han Han H]

Yes, I see a lot of people suffering from this condition

 

[Hunter112]

Do you use IA?

 

[MR TMT]

I have problems with my ads. I have an ad that’s ”In Review” more than 48h

 

[PURSUIT MEDIA]

April-May-June the number of traffic drops during the year, all categories and platforms

What do you think might be the reason?

 

[Lee advertisesFb]

Me too

 

[proxygo]

could be some kinda Facebook update messing with the algo

 

[Peter AGC]

Facebook is tightening the interaction of pages and individuals, now Facebook is racing with tiktok so it will love short videos, let's focus on developing short videos to get traffic and interaction.

 

[iluvatoq]

April-May-June the number of traffic drops during the year, all categories and platforms

Yeah, it happens now and then but now it's taking long. We often see a drop for a day or 2 but taking longer now.

 

[wriper]

Ye exactly at 1.st our reach got crushed. After week another page. Any clue why was that? Two different projects, two different content. Dont understand

 

[Osmis]

Same problem... Links reach is gone for about 3 weeks now.

 

[imccafey]

Welcome to the second quarter slog. Should gradually go up again come late June, maybe. If not, it's safe to assume that the algo has shifted yet again.

 

[TimGroup]

You have to wait and maybe everything will work out automatically.

 

[PTT]

I see many people suffering from this condition, do you know why?

 

[usb20]

Not just pages suffer, but groups too.

 

[krekels1]

Me too in Hungay. It's completely like they've been deleted. No meaning to share any link to the facebook. A wrote to the support every 3. day, and I still not get any exact answer. They gave me standard answer, I tink they give to everybody the same answer.
This is what facebook replied for me:
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I understand that you need help with the issue of page reach. For this information, I would like to present the following:

There are many factors that affect reach, including how people are engaging with your Page's content, how people have engaged with similar types of content in the past, the quality of the content and other factors such as time of day and whether people are on Facebook on their mobile phone or computer. It's normal for reach to change based on these factors.

There are two main reasons.

The first reason involves a simple fact: More and more content is being created and shared every day. You’ve probably felt this change yourself. Just a few years ago, sharing important moments and experiences, articles you’ve read, and photos and videos of your loved ones was a relatively labor-intensive process. Today, thanks to devices like smartphones, many people can share this content with just a few swipes of the finger or taps of a button.

There is now far more content being made than there is time to absorb it. On average, there are 1,500 stories that could appear in a person’s News Feed each time they log onto Facebook. For people with lots of friends and Page likes, as many as 15,000 potential stories could appear any time they log on.

Please do not worry currently most of the Pages are going through the updates because of this some Page may be facing this type of issue about the reach.

You need to check your external links because it could be possible people are giving negative reviews regarding the external links.

Hope the information I provide has been helpful to you, hope you will have an adjustment plan in your business and advertising plan to minimize the impact of the problem on your business.

If you have any other requests or questions, you can initiate a new support session at http://facebook.com/business/help to get help as soon as possible. You will soon receive an automated survey about the support service we have provided. I would like to summarize the support session on the issue: page reach and I have also shared with you the information related to this issue. I will close the support session after this email.

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What I don't understand, if it is not a bug, why only a few pages were affected and they got a drastic reduction in reach, instead of all pages being affected and everyone's reach being reduced a little bit.It is absolute not fair... Second thing, why I never find any news about it? It started at end of march...

 

[krekels1]

Please let facebook know here if you have a reach problem, because I don't think they know much about the problem, and so they don't do anything. https://www.facebook.com/business/help
Because I'm in constant touch with them, but it's not enough. Thanks