VIDEO SALES LATTER - HELP

[mariaeduardawsk]

So guys, how are you?
I'm advertising a vsl of a product in the health niche, I have cool metrics on Facebook. I had an initiate checkout, and nothing else after that.
I have 20% retention until the pitch. 196 landing page views and 132 plays.
I don't know if there are still very few views, or if I can already start changing my offer. Somebody??

 

[mariaeduardawsk]

up

 

[Tom LT]

perhaps the problem is that your video is not attractive enough for viewers, so views and sales are still low, you need a solution to increase views and increase conversions

 

[Jessica Mono Agency]

What you need to do is probably find a solution for your campaign, selling by video is difficult if the content is not enough to convey to customers to understand and not attractive enough to retain customers.

 

[Lee advertisesFb]

You need to create quality video content to attract customers

 

[AdRex]

Whats your objective? Conversion?

 

[ygg]

How much of the video are they watching?

 

[blanye]

Try to capture leads before showing vsl, then followup 3 times with VSL to increase CR.

But for Performance ads you should try to fix your vsl at the Point where the Most people leave. Whats the lengh for the VSL btw

 

[mariaeduardawsk]

Whats your objective? Conversion?

Yes, conversion

 

[mariaeduardawsk]

How much of the video are they watching?

20% retention until the pitch

 

[ygg]

20% retention until the pitch

Sounds quite low, try to make it more engaging and promising at the beginning

 

[blanye]

You have clicks on Checkout page?
And make sure to Show buy button delayed.. make it show at the Moment you make the pitch for sale

 

[mariaeduardawsk]

Tente capturar leads antes de mostrar o vsl e, em seguida, faça o acompanhamento 3 vezes com o VSL para aumentar o CR.

Mas para anúncios de desempenho, você deve tentar corrigir seu vsl no ponto em que a maioria das pessoas sai. Qual é o comprimento para o VSL btw

13 minutes

You have clicks on Checkout page?
And make sure to Show buy button delayed.. make it show at the Moment you make the pitch for sale

yes, but very few, less than 10

 

[mariaeduardawsk]

Sounds quite low, try to make it more engaging and promising at the beginning

I redid my copy and I'm going to test it, what percentage average do you think is better in your opinion?